Rachael Pilcher

B2B + SaaS Conversion Copywriter

Mexico, Mexico (-06:00 UTC)Englishfrom Auckland, New Zealand
Free
15min30min60min
Available
14
Sessions
5.00
Rating
Expertise
Copywriting

Head copywriter at Mighty Fine Copy and the specialist SaaS copy and design agency Roikit.io. As a customer research geek and brand differentiation enthusiast, I love to help companies get clarity with their messaging so they can develop a memorable online presence that attracts their ideal customers.


User research

Head copywriter at Mighty Fine Copy, and the writing half of micro-agency Roikit.io. As a customer research geek and brand differentiation enthusiast, I love to help companies get clarity with their messaging so they can develop a memorable online presence that attracts their ideal customers.


Conversion rate optimisation

I specialize in optimizing copy for websites, landing pages, sales pages, onboarding sequences, and funnels. Is your messaging clear? Specific? Consistent? Does it answer the questions in a customer's mind the moment they land on your page? Is it so full of jargon people are left wondering WTF, before they click out? Or is it talking about things your customer's don't actually care about? Let's unravel your messaging mysteries together and get those conversions happening.


Mentor Toolkit
Hotjar
over 4 years of experience

Another key part of your user research should be Hotjar. If you don't have this installed, go do that now! It's one of the smartest ways to get the information you need to optimize your on-page conversions with heap mapping, polls, and surveys.

Reviews (5)
James Rose
1 session
24 Mar 2021

Amazing. Probably the best session yet. Rachael went the extra mile, following up after the call with her thoughts on our copy, and even pulled in a designer who was sitting next to her for a couple of questions. I have tons of things to fix on our website after this call.

Lucas Mondora 💰
1 session
1 Dec 2020

Rachael gave great advice on how to optimize the copy on our page. She pointed out flaws in my thinking as well as what messages we should emphasize on our page.

Harvey Hancock
1 session
7 Nov 2020

Rachael was great. She helped me go over my new landing page copy giving me some great tweaks. The next day she went through my document and made notes/comments for me so that we could concentrate on the call rather than taking notes.

Ashok Kola
1 session
13 Oct 2020

Rachael was very friendly and helpful in giving suggestions on our company website. Great session, short & sweet.

Janel
1 session
8 Sep 2020

Rachael is just wonderful! She gave me actionable tips on how to inject my personality into my landing page to form a personal connection with people who visit, and drive conversions. Rachael's not just an expert in copy but a friendly and supportive person. Thanks!