Ecommerce Manager at Brava Fabrics - Host @ The Ecommerce Journey Podcast
By copywriting in my case, I don't mean blog. I mean finding the correct wording and messaging on your website, content, ads to drive conversion, whether it's in your Facebook Ads description, product page, buttons. There are many ways to shift the consumer perception through words only, and our goal through copywriting is to create value.
We will audit your current growth strategy and try to find areas of improvements to both allow you a better acquisition and also a higher retention. Potential tools for growth: Ads, Email Marketing, Influencer Marketing, Marketplaces, SEO.
We will talk about what content can help you increase your sales or leads depending on your funnel, like Landing Pages for PPC Campaign, Blog articles for SEO, or Video for brand discovery. By using specific Landing Pages for our Facebook Ads, we decreased Bounce Rate by 25%. I believe content marketing is underestimated in ecommerce, so there is a great opportunity to exploit.
I specialize in the conversion rate for ecommerce, especially DTC products. I can assess you in any kind of CMS but I do work on a daily basis on Shopify. We will review your customer journey and decide what elements of the web can be improved in order to increase the conversion.
I currently work with Klaviyo, which I believe is one of the best email marketing platform for its support and user-friendly approach. We will think together what flows we can build, how to segment and structure them, as well as what messages to include in each flow.
I have managed accounts with more than 300k € per month of spend in various platform, such as Facebook, Google, Linkedin, Pinterest, and more. I can audit your account to understand how your campaigns are structured and build a funnel according to your audience and goals. I can also assess you on the creative side, to find the best ad possible to run.
I work with Google Analytics on a daily basis to understand the quality of the traffic, identify opportunities, and better improve the ecommerce. Understanding Analytics means understanding your audience, behavior, and interests.
I work daily with Trello to manage my own tasks but also centralize all the information with my team. It is a great tool to not forget anyting, especially in key moments like Q4
I launched dozens of campaigns on Linkedin, mainly for B2B clients. However, the platform is moving to a broader use, and B2C can be very efficient, especially if you are using the right segmentation.
As per Google Ads, since they are now part of the same platform, I helped launched multiple Youtube Campaigns for various clients, from small to big. Youtube is the fastest growing ad channel, and the creative aspect is super important. And now that there is a conversion objective, it is even more exciting for ecommerces.
I was part of a Facebook Project, back in 2014, when Facebook Ads was launching in Europe, and all was about Page Likes (how times have changed). Certified Facebook Blueprint, I managed ecommerce accounts from 10k to 350k monthly spent. Facebook Ads is one of the fastest way to generate traffic and conversions for ecommerces, but as competition grows, it is necessary to understand its potential and limitations.
Certified in all areas, having managed more than 40 accounts. Google Ads are sometimes overlooked when it comes to ecommerce, but are very useful to position your brand and also attract qualified users who are in the consideration phase. I can help you in Search, Display, Shopping or Youtube campaigns.
Nicolas gave super actionable tips on optimising my email marketing campaign
Really helpful session with Nicolas who gave me some great pointers around conversion rate optimisation on Shopify, thanks Nicolas!
My conversation with Nicolas was super productive. He really is a professional and knows his stuff. Will work on his recommendations.
Great, super practical session! We are supercharged to nail email marketing now, thanks to Nicolas! :)
Thanks for your help and ideas!
Nicolas was just so extremely thoughtful and helpful. I didn't know it but really needed to talk to him at this moment in time and it was great speaking with someone who had so much experience and was able to cater it towards what I needed to deliver. Very grateful, thank you.
Nicolas was so generous with his time and offered some valuable insights into how I can improve the conversion rate of my website. He even took the time to review it in advance of our call which I really appreciated. Thanks, Nicolas!
Nicolas is a great guy with a lot of in-hands experience in e-commerce and marketing. Speaks straight to the point. The session was very helpful.
Nicolas gave concrete advice and actionable ideas.
Nicolas is the ecomm king of Growth Mentor. He provides an understanding of the ecomm playbook and strategies, and helped me be honest and fair in how to deliver value and price out my services. A+ Man!
Very useful insights about facebook ads, lots of experience from nicolas and I am already testing his suggestions! great call!
Great insides, very patient.
Gave great advice as always and got away smarter :) Love your podcast btw!
Nicholas had a look at my youtube campaign performance and detected the wrong tactics. He suggested some actionable tips to improve view rate and achieve my objective. Will definitely test and follow up!
Another awesome meeting again. Nicholas is chilled and laidback, knows what he is talking about and really shares candidly and detailed fully applied to our FB campaign. I had few GM-talks with him and now planning to work with him on a more structured basis, he is that good :)
Awsome chat with Nicolas, he took a good look at our website and gave me valuable insights on how to improve it. Also, he shared a lot of fashion e-commerce advice which I really appreciated!
Even though it was the first call with Nicolas, it was of great value to me. I got out smarter and with 3 specific to-do's I could start on right away. My warmest recommendations to Nicolas as a growth mentor.
Nicolas was very helpful in providing very actionable advice. He has great experience in ecomm and working with various ad channels. Super glad we connected!
Very helpful and in depth explanations
Nicolas was so helpful and gave me a lot of amazing tips for the website and ads which I shared with my client! Very grateful for his time, patience, and thoughtful suggestions.
I highly recommend Nicolas. He is very knowledgeable and provided great advice on how to improve my ads and keep my audience engaged.
Thank you, Nicolas! I've got a very detailed road map on how to improve my CR. Nicolas pointed on some issues i've overlooked. Sometimes, you need to fresh look outside, and many things became more clear. I'll definitely jump in another call once all suggestions will be implemented.
Great conversion, he really cares about your project and giving solid meaningful advice.
Nicolas had great insight into all areas of our campaigns and offered valuable suggestions which we have now applied. Will definitely seek his advice in the future.
Once more a great session. I believe it's my 5th session with Nicholas and every time he provides on-point and clear advise. I can easily say he is one of my top 3 favourite Growth Mentors, and he might be nr. 1 :)
Nicolas had great insight and theories on how best to get started for our application. He also spent the time to send over links to help me out. Top notch!
Nicolas helped us get a better understanding of the type of ads our company needs and how to create our audience depending on the type of services we are offering. Thanks again!
My chat with Nicolas was great! He's super friendly and knowledgeable – all of his tips and recommendations are going to help save me some headaches while building my Shopify store.
Nicolas offered multiple recommendations on Facebook Ads. His demeanor was friendly and he knows what he's talking about with FB. He offered to send follow-up notes after the call as well, which was a very kind and helpful gesture. I plan to schedule another call with him and would recommend.
Nicolas was very friendly and helpful. He definitely gave us a great starting point for our project.
Great meeting with Nicolas. In our 30min. meeting he provided me over 20 plus, different tips! and helped set me in the right directions with some targeted Sales Points that are specific to my business. I highly recommend Nicolas.
After I told him our current situation, he gave us a great tips for improve our situation in each channel.
We talked LinkedIn and Facebook ads as well as general best practices for PPC. Nicolas even sent me further recommendations and feedback via email the next day, super great help!
Super valuable session with Nicolas today. He brought up some great points about my account which I will be implementing today. He patiently listened to all my issues and resolved them in our session. Will definitely try and get some more time with him!
Nicolas is a very knowledgeable expert. We spoke about traffic acquisition strategies through campaigns and he was sure to share very good tips on how I could do that successfully for an agency, he also spoke about creating valuable content for our audiences and the different ways I could do it while engaging. He explained the different platforms like Facebook and Google Adwords and how they work individually. What surprised me the most was that by just looking at our website he could identify ways we could optimize our speech towards our client, how to create more brand awareness and use our name to build a communication strategy. I definitely recommend Nicolas, very happy with all the information he shared with me!
Great talk again, see past reviews :)
ABSOLUTELY AMAZING! I can't recommend Nicolas enough. His knowledge of Facebook Ecommerce ads has helped me immensely and his willingness to go over and above was unexpected and greatly appreciated. He has been following up with emails and docs, resources, tips, etc that will help me to be more successful. Thank you Nicolas!
Had an excellent session with Nicolas. I was struggling with content marketing but he was able to help me contextualize my strategy and focus on the platforms that would work best for the product. He even gave me a clear idea about what kind of content to post to get the results I'm aiming for. Very accommodating, too!
Once more a great session, Nicholas is one of the few mentors on this platform that prepares beforehand, takes you hands-on through the task at hand, provides strategy and even create a summary and strategy on what has been discussed.
Nicolas was perfect. Understood my business quickly and Gave super valuable suggestions. sent me good notes for my business.
Nicolas was very open about his best practices at his company and we shared different ideas as we are both in a very similar industry. His insights are practical and actionable. Will book again. :)
Pretty much a legend, came extremely well prepared for the call to discuss our FB ad structure. Gave valuable insights during the call and even wrote a sum-up of what we discussed. Already looking forward to our next call!
Nicolas is a rockstar, if he would let me, I'd do weekly coaching with him.
Nicolas was very accommodating! His answers were thorough and based on experience. He even offered to do a follow up call to know if I've applied what we discussed. Highly recommended.
Nicolas is a very friendly and patient mentor from an ecommerce background who stood out as one of the few mentors who actually invite you to book another session if needed as it's a relationship. He gave me very good feedback on my sales page. The biggest takeaway was confirming that I needed to rethink my pricing strategy which I had been undecided about for a while. I went back to the drawing board and created a much stronger offer as a result. Thank you!
Nicolas was perfect. Understood my business quickly and Gave super valuable suggestions. Offered follow up support for couple of things. Cant thank enough.
I've done a handful of growth mentor calls, and Nicolas was the most helpful. The reason was he really understood all of my roles, himself being a full-stack experienced digital marketer. He preemptively knew where I was in for trouble, troubleshooted why certain campaigns were not hitting the mark, and gave me advice that will serve me well for a long time. Very talented, smart, quick minded marketer. High thoughts of Nicolas.
Nicholas well prepared the meeting in advance, looking through the design and notes I've send him. He is well advanced within the sustainable ecommerce space, which made his experience applicable to our business case. He provided solid advice on our current position and where to move next. I would describe him as calm, collected and very helpful. Definitely I'd recommend him.
A valuable call with solid suggestions for optimising my campaigns. Nicolas was friendly, took the initiative to review the ads manager and write recommendations ahead of the call and offered follow up support.