Vipan Goja

Vipan has 13 years of experience in Product-Led Growth, Marketing, and Analytics. He specializes in leveraging UX, monetization strategies, and online marketing to boost TOFU, increase conversion rates, and improve retention. His first principles thinking and diverse background allow him to approach problems holistically. At BrowserStack and Acko, Vipan has driven revenue growth, optimized user experiences, and led initiatives that significantly boosted conversion and retention rates.

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  Growth marketing

  I am passionate about solving complex problems. I have helped startups and established companies grow using Product-Led Growth Strategies. My diverse experience enables me to analyze challenges from multiple perspectives and develop innovative, data-driven solutions using first principles thinking.

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  Google Analytics

  16 years of experience

  I bring a strong analytics background, leveraging tools like Google Analytics, SQL, Amplitude, and others to extract valuable insights and drive informed decision-making.