Vanessa Zambaldi

Originally from Brazil, I’ve spent the last four years immersed in the energy of Los Angeles, bringing a global perspective to the fast-paced world of tech. My career journey began in data analytics, where curiosity and rigor shaped my approach to problem-solving and strategic thinking. Over the past decade, I’ve grown within the technology industry, evolving from analyst to trusted revenue operations leader. Currently at Meta Reality Labs Sales, I design and execute revenue growth strategies in partnership with cross-functional and executive teams—bridging data, operations, and transformation at scale. My experience spans business operations, go-to-market strategies, organizational restructures, shaping hiring processes to foster high-performing, diverse teams, etc. I thrive in environments where business goals intersect with human creativity, always seeking smart ways to drive operational excellence while keeping innovation and authenticity at the core. Whether you want to talk about scaling revenue operations from zero, translating data into business impact, building resilient teams, or navigating the realities of living and working abroad, I’m passionate about bringing clarity and connection to every challenge.

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  Building a team

  Over the past decade at Facebook/Meta, I interviewed and evaluated dozens of candidates for roles in sales, operations, analytics, and marketing, shaping team culture and elevating organizational capability through thoughtful hiring across multiple functions. I have also led several team reorganizations to promote efficiencies and drive operational improvements.

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  Go to market strategy

  I bring 14+ years of strategic revenue operations experience scaling high-growth organizations through data-driven go-to-market execution. Expert at bridging Sales, Marketing and Product teams to optimize revenue processes and translate complex data into actionable growth strategies. Proven track record delivering significant revenue uplifts, implementing performance-driven programs, and driving cross-functional alignment that accelerates market expansion and sustainable revenue growth.

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  Revops

  With 14+ years in revenue operations, I specialize in optimizing sales funnels, process improvement, and organizational design to drive maximum productivity. My expertise includes pipeline management, territory planning, CRM optimization, and sales forecasting. I excel at identifying bottlenecks, automating workflows, and delivering actionable insights that boost quota attainment across the revenue cycle.

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  Salesforce

  7 years of experience

  I have extensive experience leveraging Salesforce to optimize sales processes, reporting and enable data-driven decision-making for revenue operations, sales and partnerships orgs. I designed and managed executive dashboards and analytics tools within Salesforce, translating complex data into clear, actionable insights.