
As VEED wanted to move up market and capture more businesses, we started the Collaboration team to build out collaboration features and drive more team usage of the product.

Product Manager | Founder | Advisor
Hi, I'm Thomas. I like building business software and have spent the last 10 years working on product-led growth in self-serve b2b startups. I loved mentoring and coaching product managers, so that's why I'm here on Growth Mentor. More about me: most recently, I built collaboration products at VEED to capture the business segment. Before that, I was building Butter, co-founded Orca Scan, and hacked on a bunch of now-buried products. I'm currently consulting b2b saas startups on product-led growth and have written a bunch of guides on this on tomchris.com.
It's not my superpower, but I have good product sense. Especially when it comes to design and UX for driving product-led growth and business outcomes.
I've designed the analytics instrumentation from the ground for multiple products, and built out the data team at VEED. I can get very hands-on on the topic of usage analytics and scaled data infrastructure.
I've managed different b2b products from launch stage, to the growth stage, and at scale and have learned a fair share of what the core components are to make stuff that people love.

Ran 3 product teams on Linear and have some hot takes on how to structure projects project, and integrate with slack and figma to make async communication world class.
Know it like the back of my hand and can get very hands-on with reporting if you're looking for guidance here. Was my primary analytics tool from 2021-24.
Know Mixpanel pretty well and can get very hands-on with reporting if you're looking for guidance here. I've implemented it in multiple companies and used it with clients.

As VEED wanted to move up market and capture more businesses, we started the Collaboration team to build out collaboration features and drive more team usage of the product.