Business Development Director
As a business development leader with 11 years of experience in the fast-moving consumer goods industry, I specialize in the Asia Pacific region and have a track record of successfully growing businesses of various sizes and industries. I have also recently become involved in the field of Edtech, and currently working on a project that focuses on enhancing the learning experience for students of all ages. I have found this work to be incredibly meaningful, as I am passionate about making education more accessible and effective for everyone. If you're looking to re-evaluate your company's sales and expansion strategy, I would be excited to offer my expertise and brainstorm possibilities.
Having the right people and resources in place is crucial for the growth of a business. After leading multiple cross-border teams and working in diverse industries, I've learned to build an efficient setup to motivate team members to succeed and work towards the same objectives.
An effective go-to-market strategy must encompass three crucial elements: identification of target markets and customers, alignment of product positioning with market demands, and seamless distribution support. I can assist you with adapting your approach to establish a strong presence in the diverse markets of APAC.
Product-market fit is the intersection of market needs, technology feasibility, and business viability. With it, a product will be able to gain traction and reach its full potential.
Expanding a business in the Asia Pacific (APAC) region requires an understanding of the diverse cultural, regulatory, and economic differences between countries. My experience and understanding of the APAC market have allowed me to develop effective sales strategies and build strong relationships with customers. Schedule a call if you'd like to adapt their strategies accordingly to succeed in this diverse and dynamic market.
I've used sales navigator as a source for potential leads at target companies. Its advanced search filters helped to identify right prospects, save searches for ongoing monitoring, and receive personalized lead recommendations.
I have leveraged Mailchimp to execute email marketing campaigns during the early stages of a business's launch. Its wide range of templates and customization options make it easy to create and track engagement with target audiences.
Using Salesforce can be a highly efficient and customizable experience for managing customer relationships and business processes. The platform offers ease in streamlining sales, support, and marketing operations, allowing users to track performance and make data-driven decisions.
As a seasoned business development leader, I specialize in driving business expansion through organic and inorganic growth by opening new markets. With extensive expertise in business development, sales, and account management, I've helped organisations of all sizes achieve measurable results and drive success.
I have been deeply involved in the field of Edtech, specifically focusing on providing coding education to students. Currently, I'm leading a project to develop a platform that facilitates asynchronous digital learning, catering to the needs of new learners.
I am responsible for the development of the Home & Personal Care business in the APAC region, translating global and regional strategies for implementation in the countries. I lead a team to develop a profitable growth strategy and commercial relationships in target markets.
As an advisor at a children's coding school, I am motivated to solve education problems and improve the ways in which young people learn to code. I work closely with educators and learners to examine innovative teaching methods to create captivating and meaningful educational experiences.
I lead new business growth in APAC, and drove customers through a one-stop-shop solution from front-end innovation, product development to final manufacturing.