Innovation Product Manager | Product Instructor & Mentor | Creative Writer
Hello! I am a seasoned product manager with experience in building and delivering customer-facing CX, platform solutions, and internal tooling. My experience spans e-commerce (Amazon), video streaming (Prime Video), and hardware manufacturing (IBM) industries. I have managed and coordinated developers, designers, researchers, product managers, and business managers across several geographies. Given I am a big fan of product management as a function and as a career path, I am also a guest lecturer for product courses at universities and through Product School (EdTech startup). Since 2018, I have been mentoring students who are interested in moving into product management. How can I help you? Below are some of the areas where I can help you with: - How to move into product management? - How to be successful as a new product manager in the first 30-60-90 days? - Setting up a product vision and turning it into roadmap - Translating your product idea (or business demands) into product requirements for your engineering and design teams - Defining the right success metrics for your product - Defining and running usability studies - Setting up mechanisms to communicate roadmap updates to different stakeholders Feel free to reach out in case you want to chat!
Since 2018, I have been engaging in different exchanges to offer career advice to students, post-graduates, and tenured professionals. I have also helped fellow product managers to get promoted. I am happy to share learnings throughout my journey (good and bad included).
My favorite part in product management is when you start creating an idea out of nowhere. I've led brainstorming sessions with engineering and design teams in India, Europe, and the US; some of which have led to large-scale platform ideas that have been funded over the years.
I have experience defining instrumentation requirements pre-launch to ensure experiments/launches generate sufficient data for analysis, using SQL and Excel to generate quick, simple and effective analysis to accelerate decision-making, and have learned to used AWS Comprehend for analyzing customer sentiment from free-text feedback.
I have launched products such as chatbot and livechat platforms and automated marketing workflows/recommendations, in addition to feature launches of search experiences on Amazon and improvements to internal tools used to create image marketing assets at scale for Prime Video.
I have launched B2C and B2C2B products and internal tools by coordinating the entire product development lifecycle: ideation, customer validation (e.g. evaluative research), product implementation and post-launch.
I have led usability studies through the online platform User Testing, including the script and task definition, and post-study analysis. I have also led a design sprint in which we created a new GenAI CX for e-commerce, created a prototype and validated it with customers in the span of 2 weeks. I have also conducted customer interviews to walk them through new experiences and identify new opportunities.
I have used AWS Comprehend for running sentiment and topic modeling analysis on customer feedback datasets as a way to prioritize the roadmap for B2C2B use cases.
I have used Balsamiq to communicate create wireframes that communicate my UX product proposal to my design and engineering teams during early ideation stage. This includes wireframes of improvements for the Search CX on Amazon and automated marketing campaigns for retail vendors.
I have been using UserTesting for the definition, launch, and analysis of unmoderated usability studies for the validation of hypotheses of new features and CXs. This includes exploring new ways of integrating GenAI into existing e-shopping workflows.
I have used Asana to track product roadmap milestones, progress, and timelines with my engineering team during the development of the MVP for a chatbot platform. In addition, I have used Asana for tracking project deliverables of DEI initiatives across multiple stakeholders.
I have been using Notion for the organization and tracking of personal projects, including creating and publishing syllabus of product management courses I teach.
In this position, I am driving the product vision and feature launches for B2C CX for the search experience on the Amazon shopping mobile/web apps by driving multiple A/B experiments.
In this position, I defined the product North Star and strategy for scaling the production of promotional marketing assets cross-devices, omnichannel, and across +30 languages for internal content and product teams. This was a highly technical role where I focused on rolling out an image-generation tool for internal teams.
In this position, I coordinated the automation product roadmap to grow the online business of retail vendors across Europe. This included the definition of technical requirements, UX mocks, prioritization and launch of self-service workflows and recommendations across America, Europe, and Asia.
In this position, I defined and rolled out products aimed at improving the operations of retail vendors across EU and WW, leveraging NLP, ML, and AWS technologies. My biggest project was launching (zero-to-one) of a multilingual messaging platform (livechat+chatbot) from MVP to a federated model where external development teams could build personalized CX in a self-service manner.
Quality Management Leader for software integrated solutions used in OLTP, OLAP, Big Data, and M2M applications spanning a portfolio of 7+ products. Product owner of the WW manufacturing (first-pass yield) and customer satisfaction (defect-free installation) quality metrics. Owner of monthly and quarterly interlocks with senior management and executive teams. Leader of a team of five engineers.