
Selena Wang
Product Manager
Bio
I’m a seasoned product manager with a specialization in building consumer products. I’ve spent the last 7 years working at Facebook and Instacart building expertise in consumer experience and B2B ad products across zero to one, growth, and optimization product stages. I love meeting new people and findings ways I can help others. Things I can help with: > Building a growth minded team: From standing up team processes, to breaking down the funnel, to A/B testing best practices I have a ton of learnings to share on how to transform a team to be growth minded > Mentoring & supporting Design, Data scientist, or UXR: We don’t always have the luxury of working with a seasoned team member. I can help share best practices on roles & responsibilities, how to train junior team members, and playbooks on building effective workflows > PM hiring: I was an interviewer at both Instacart and Facebook and have a strong sense of industry methodologies when it comes to screening and filtering for strong PMs. I can help with designing PM interview loops & case studies > And much more! Let me know what you need help with that I might have missed above
Expertise
Conversion rate optimisation
From breaking down the user journey to identifying opportunities, I can share learnings from my past experience and things to watch out for.
Mindset coaching
Being a PM or leader of any kind is tough and can be lonely. I can be a sounding boarding or someone to offer objective feedback.
Product management
Looking to transition into PM? Mock interview support? Best practices on how to be a stellar PM? Specific customer problem you're working through? I'm here to help!
User research
From working with User Researchers to running my own research session, I can share tips on what works and how get more effective research outcomes.