Sebastian Utubor
Product Marketing and GTM Architect (Fintech)
Bio
I have a finance and strategy consulting background, but have been focused on GTM and growth in tech/fintech for the last give years. Currently I focus on scaling adoption of new bets at London-based fintech. Full disclosure, I'm not a channel expert. My background and interests converge around designing GTM and growth systems that drive adoption and scale. I do this by helping founders and GTM leaders think through processes that help grow conviction in product positioning. I imagine sessions as GTM architecture and decision-making conversations to pressure test approaches, brainstorm tooling, clarify trade-offs, etc. I hope to learn as much from learning about new problems as I hope to share my own experiences. If that’s what you’re looking for, happy to chat!
Expertise
Go to market strategy
I can help answer questions like: How do we align product, sales, and growth with existing tools and processes? Have sales teams really internalized the enablement we've already run? Has our win rate changed? Particular experience in: -Payments -Consumer fintech products -Developer tools -Marketplaces