Sam Collier

Entrepreneur | Founder of CollierMedia & Founder of PPC Lead Gen Agency. Generated over $350,000,000+ in revenue over the past 7+ years through Facebook & Instagram Ads for some of the world's biggest legacy brands, Fortune 500 companies, and eCom disruptors. (Golden State Warriors, MGM Resorts & Casino's, TiVo, Memphis Grizzlies, Cricket Australia, Snow Teeth Whitening, Eric Thomas + 100's more!). Scale aggressively. Test rigorously. Always keep learning. If you're struggling with your ads, facing an issue, or need help taking your scale to the next level, let's chat. I'm happy to help!

• 

  Conversion rate optimisation

  Without strong CRO skills you're only 50% of the way to becoming a successful media-buyer. I regularly carry out landing page spot checks, analysis, and CRO breakdowns that can help my clients easily generate an additional $1M+ a month in revenue. The biggest success I've had with CRO to date is helping a disruptor eCommerce brand increase their AOV by 189% by tweaking the checkout process and introducing some up-sell fundamentals. (This has resulted in $750k/mo additional revenue)

• 

  Growth marketing

  Growth Hacking is exciting, fast paced, and incredibly rewarding which is why it's such a passion of mine. I took a financial services company from $0 to $450,000/month in just 2 months from identifying, exploiting and capitalizing on some of their digital weak spots. A fully self-funded company (rare in this sector) we bootstrapped the company to generating $1M/month purely through digital marketing arbitrage.

• 

  PPC strategies

  I've been running paid media buying campaigns for the past 7+ years, and generated $350,000,000+ in revenue for some of the world's biggest legacy brands, Fortune 500 companies, and eCom disruptors. Golden State Warriors, MGM Resorts & Casino's, Ashley Furniture, and Snow Teeth Whitening are just a handful of the 100+ brands I've managed $1M+ a month Facebook marketing budgets for.

• 

  Google Ads

  10 years of experience

  I've managed Google AdWords for hundreds of clients. Most notably Golden State Warriors, spending $1M+ a month in branded & non-branded search campaigns for both Ticket Sales & Merch, tactfully beating out some big-spending competitor brands (StubHub, Fanatics, SeatGeek) across both branded and non-branded.

• 

  Bing

  10 years of experience

  I managed Bing Ads for TiVo (along with FB, IG & Google) who had a monthly marketing budget of $2M+. I helped them get in front of a totally unique demographic that were high-converting at a much lower cost than the more popular ads platforms. An under-utilised platform that with the right marketing can be lucrative.

• 

  Facebook

  10 years of experience

  The past 7+ years have been dedicated to becoming the best Facebook Ad Media Buyer in the world. Now generated $350M+ in revenue through Facebook & Instagram ads and managed client budgets of $1M+/month for some of the world's largest brands. (Golden State Warriors, MGM Resorts & Casino's, Ashley Furniture, TiVo + 100's more!)

• 

  Google Tag Manager

  10 years of experience

  Tracking is crucial to the success of digital marketing campaigns. GTM is my go-to container for housing both browser-side and server-side tracking. I've been setting up GTM's for years, and still constantly tweaking, learning & evolving with the ever-changing digital tracking landscape.

• 

  Supermetrics

  10 years of experience

  The spine of my agency, CollierMedia. We leverage reports, data pulls & ads statistics from SuperMetrics everyday. Creating data dashboards, and custom query's on a daily basis to ensure we're on top of our clients performance data. SuperMetrics helps us cut this data collection time down by hours everyday.