Ross Boardman

I played a pivotal role in the leadership team that guided a startup to become the UK's fastest-growing company through a successful bootstrapping process, culminating in the largest tech IPO the country had seen since 1985. As a mentor, consultant, and coach, my foundational belief is 'bootstrapping before borrowing'. This philosophy has enabled me to assist startups in prioritizing profitability from their inception.

With a talent for scaling teams, I've fostered growth in numerous startups, notably leading technology, software engineering, product, UX, and creative departments in one venture. I excelled in managing recruitment, onboarding, and training, catapulting a team from 2 to a formidable 150. As a mentor, I bring my extensive experience to guide startups on their journey to significant growth and success.

Expert in conversion rate optimization, I have honed my skills over many successful campaigns, driving exponential growth for various businesses. With a data-driven approach, I turn visitor traffic into customers, pushing profitability. As a mentor, I offer my comprehensive CRO expertise to guide startups towards efficient and effective growth strategies.

As a seasoned leader in customer success, I've championed customer-centric cultures in numerous businesses, driving retention, and enhancing loyalty. My strategic insights have led to measurable improvements in customer satisfaction, increased retention and business growth. As a mentor, I share my proficiency to guide startups in creating successful and impactful customer journeys. It also helps that my wife is a Customer Success director!

With a rich background in data science, I've utilized advanced analytics to drive strategic decisions in numerous businesses. My expertise lies in turning data into actionable insights, fostering efficiency and growth. As a mentor, I offer my extensive data science experience to help startups to "Measure What Matters" and leverage data for improved decision-making and operational efficiency.

With a solid background as a UX designer, front-end software engineer and later a Chief Experience Officer, I've crafted intuitive, user-centric experiences across numerous platforms. I've leveraged my design and coding skills to create digital solutions that delight users and drive business growth. As a mentor, I share my deep UX design and engineering expertise to help startups optimize their digital interfaces for maximum impact.

As former Chief Digital Officer at Ultimate Performance, the world's leading personal training business, I honed my craft in mindset coaching over three years. I've guided many through transformational journeys, cultivating resilience, focus, and drive. As a mentor, I share my comprehensive expertise, helping startups develop the mindset necessary for exceptional performance and growth.

With robust experience in product management, I've guided numerous product journeys from inception to market success. My acumen in aligning business goals with user needs has been instrumental in driving growth and customer satisfaction. As a mentor, I leverage this expertise to guide startups in crafting stellar products that resonate with their audience and boost their bottom line.

As a seasoned Google Analytics user, I've adeptly leveraged this tool to understand user behavior, measure performance, and shape the strategic direction of numerous businesses. My proficiency in turning raw data into actionable insights has led to informed decision-making and business growth. As a mentor, I share my comprehensive Google Analytics expertise to help startups make data-driven decisions for increased success.

Having extensively used Google Data Studio, I've excelled in transforming data into compelling and meaningful visualizations to drive strategic decisions. My expertise lies in extracting insights from complex datasets and communicating them effectively. As a mentor, I share my rich experience with Google Data Studio, helping startups harness data's power to optimize their business strategies.

With a wealth of experience in Jira, I've successfully managed complex projects, streamlined workflows, and fostered team collaboration in multiple business environments. My proficiency in utilizing this robust tool for agile project management has played a key role in driving efficiency and productivity. As a mentor, I share my comprehensive Jira expertise, assisting startups in enhancing project management and team coordination.

Armed with significant experience in using Optimizely, I've excelled in driving conversion optimization and personalization strategies for various businesses. My skill in A/B testing and experimentation has directly contributed to improved user experiences and growth. As a mentor, I offer my comprehensive Optimizely expertise to guide startups in creating more effective digital experiences.