Prakash Channagiri

Strategy is hard! Don't rush into building products before figuring out your business model and GTM strategy. I love to work with early stage startups and help them with their: - Product and GTM strategies - Product-market fit - Positioning and Messaging - Fund raising - Building a globally distributed team I have co-founded two startups (and grew one to be India's largest telematics company) and advised dozens of other startups. Prior to my startup bug, I was a Product Lead at Microsoft and have built and managed businesses with >$100M in ARR. I am here to help in any way I can - let's talk!

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  Advice on funding

  I’ve supported early-stage startups through the fundraising process, from refining the value proposition and pitch deck to navigating investor conversations and due diligence. I understand what investors look for at different stages and can help you craft a compelling story that resonates. I also maintain a curated list of VCs across different industries, investment stages, and investment theses, and can help you identify which investors are the best fit for your startup.

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  Artificial intelligence

  I help startups and product teams strategically integrate AI into their products in ways that are both feasible and impactful. My expertise lies in generative AI, particularly for creative, design, and media products, and I’ve been deeply involved in shipping these technologies for several years. With strong connections to leaders at NVIDIA, Microsoft, Intel, Qualcomm, HP, and more, I can help you identify and capitalize on synergistic opportunities to supercharge your AI-driven growth.

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  Building a team

  I have hands-on experience recruiting, mentoring, and managing cross-functional teams (across product management, UI design, product marketing, and sales) from the ground up. I’ve led remote, globally distributed teams and know the nuances of managing across time zones and cultures. If you're looking to set up or expand global development teams, I can help you with hiring, onboarding, and team setup to hit the ground running.

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  Go to market strategy

  I specialize in crafting practical, focused go-to-market strategies, particularly for early-stage and growth-stage products. My experience spans both B2B and B2C, with a strong emphasis on aligning positioning, messaging, channel strategy, and sales motions, particularly in the context of PLG (Product Led Growth). I’ve helped startups build their first GTM plans from scratch as well as supported larger teams with $10M+ budgets in refining and scaling their approach.

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  Product management

  I’ve led product management teams at both startups and tech giants like Microsoft, giving me a unique perspective on how to build and scale products in very different environments. I've launched 0-to-1 products from scratch and shipped products that have been used by hundreds of millions of users worldwide. I can help you with everything from defining product vision and roadmaps to prioritization frameworks, stakeholder management, and building strong product cultures.

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  Product market fit

  I help startups navigate the critical journey to product-market fit by focusing on deep customer understanding, value proposition refinement, and rapid iteration. I've worked with early-stage teams to identify their ideal customer profiles, validate hypotheses, and adjust their products and messaging based on real-world feedback. Finally, I go beyond product-market fit and help startups validate product-channel fit, channel-model fit, and model-market fit.

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  Figma

  8 years of experience

  I have extensive experience using Figma, Marvel, and other apps for designing user interfaces, creating prototypes, and collaborating with cross-functional teams.

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  Miro

  8 years of experience

  I have used Miro mostly for UX design and research - as a collaborative tool for brainstorming, ideating, and creating user journey maps. Off late, I have been checking out their AI features for doing preliminary market research, developing PRDs, and UI prototypes.

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  SurveyMonkey

  8 years of experience

  Have used SurveyMonkey extensively for several years now - have designed and deployed multilingual surveys with branching and other advanced features.

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  Amplitude

  6 years of experience

  I have deep expertise in leveraging Amplitude to track, analyze, and optimize product performance. From setting up custom events to creating detailed funnels and cohort analyses, I have helped teams use data to drive product decisions.