Product Mentor with a Coaching Approach | For PMs navigating burnout, transitions & what’s next
I had a great first session with Natalia. It was a 30-minute introductory call focused on understanding my career challenges and the specific problems I shared beforehand. Natalia asked thoughtful, well-targeted follow-up questions that helped clarify my situation and pushed me to reflect more deeply even after the call. The conversation felt structured and purposeful — not like a therapy session, but a professional discussion centered on concrete aspects of my job and career direction. Natalia is kind, mindful, and open-minded, and she creates a very safe and productive space for discussion. I especially appreciated her approach and the way she guided the conversation without forcing conclusions. After the session, she shared a detailed follow-up document summarizing what we discussed, along with “homework” — topics to analyze, articles to explore, and areas to reflect on to ensure alignment and deeper understanding. This made the session feel actionable and well thought through. Overall, a very valuable first conversation, and I’m looking forward to continuing the mentorship.
My session with Nataliia was outstanding. She shared clear, actionable strategies for recruiting and engaging clinical advisors, along with broader insights on product–medical collaboration in women’s health. Her experience with maternity startups like Mira and Pregmate made her guidance highly relevant and practical for our next phase at ProMom. Friendly, thoughtful, and very sharp; I’d highly recommend connecting with her.
Nataliia is an amazing mentor. She helped me cut through the noise and find clarity during a time of uncertainty and transition in my role. Her guidance is always clear, actionable, and grounded in deep expertise. On top of that, she's thoughtful and empathetic, making every conversation both productive and enjoyable. Thanks so much Nataliia!
Hi, I am Nataliia! I work mostly with Product People — mainly Product Managers — who find themselves in a messy in-between phase of their careers. I’m living this phase myself, so I know how disorienting it can feel. People usually come to me when they feel tired, stuck, or unsure what’s next. Sometimes it’s burnout. Sometimes a career transition. Sometimes impostor feelings. And sometimes it’s a deeper question - whether they even want to continue in product management at all? I also work with PMs who are redesigning their career path in a new country, redefining themselves after a big move, or feeling scared to go back to the job market because they stayed too long at one company. My tech career started over 15 years ago in marketing, and over time, I grew into product leadership while working in many different startups. My sweet spot has always been growing-stage startups, and I’m probably not the right person to talk if you’re looking for a very classical, corporate product career. Over the years, I’ve often been the first or main Product Manager in a company, working closely with founders and owners. I’ve worked across healthtech, femtech, marketplaces, platforms, and different business models, which means I understand the pressure and ambiguity that come with responsibility. I was, and I am still there as a fractional PM. My approach is a mix of mentoring and coaching. I bring structure, product experience, and honest feedback, but I also create a safe space to slow down, reflect, and reconnect with what actually matters to you. I can listen, and I can speak your language. I’m also open to working with early-stage, first-time founders who are in the idea or early validation phase and want a thoughtful space for feedback and brainstorming. I don’t offer quick fixes and prefer deep context before bringing insights. But if you’re a PM or an early founder navigating uncertainty (including questioning whether product is still the right path for you) and want clarity, grounding, and a real conversation, you’re very welcome to book a session with me.
As a leader, mentor, and teacher, I’m committed to fostering team growth and empowering colleagues. I’m passionate about promoting diversity, especially female leadership, knowing that diverse perspectives drive innovation and creativity.
I’ll help you assess your potential and choose the right product management path — whether that’s a leadership role or an individual contributor. We’ll review your CV, understand your motives, identify growth drivers and strengths, and plan a smooth transition if needed.
I understand how common imposter syndrome is for product managers. I’ll help you overcome self-doubt, build confidence, and recognize your strengths to feel more secure in your role.
I lead by empowering and supporting growth through personalized feedback and fostering continuous learning. My goal is to create resilient, motivated teams that align with the product vision.
Since transitioning from marketing to product in 2016, I’ve led mindset initiatives across companies. I help colleagues in marketing, sales, and engineering embrace data-driven, user-focused approaches and product growth.
Need help with product strategy, stakeholder management, or team motivation? With roles at 6 diverse companies and global teams, I can help you navigate these challenges and build successful products.
Building great products starts with understanding users. I can help you set up research processes, from surveys to customer interviews, to gather insights that give your product a competitive edge.
Golden standard. The best collaborative design and prototyping tool for streamlined communication and innovative product development. For PMs, it is important not only to comment on designs but also to create quick mockups themself.
A very cool tool that helps you close more deals by shining the light on your team's sales conversations. It records, transcribes, and analyzes all sales calls so you can drive sales effectiveness across your entire team.
Proficient in collaborative whiteboarding, visual planning, and remote collaboration for streamlined agile workflows and comprehensive product management.
Skilled to use this message testing tool that gives you feedback on your messaging efforts by allowing your ICP to examine and evaluate your messaging. Recommended.
A passionate advocate of Amplitude as a data analytics tool for PMs, I specialize in crafting dashboards and swiftly evaluating hypotheses using its capabilities. Let's discuss your requirements and explore how we can leverage its insights for your goals.
It was my main tool for triggering notifications when I was a product manager at a freelance platform. No matter what service for triggers you use - I can help with setting CRM notifications by it. What is your user notification map? Let's check it out and improve.
Web analytics was a part of my duties when I was working in a marketing agency. You can't build a successful analytics dashboard without web analytics clarity.
I am a big fan of Hotjar. I know how to use it for CR optimization, user research, NPS tracking, testing hypothesis, analyzing funnels. Let's boost your product analytics by Hotjar.
I've set up Intercom for several companies now and can help you get the real value of it. I use it at Calmerry for user onboarding and retention sequences. And for sales. So it is a lot inside. Let's discuss?
The golden standard for product development and documentation. I even was an interim scrum master for one of my teams. In other cases, I was a Product Owner. Prefer to use Jira together with Confluence.
I am a fan of Mailchimp. Within the all emailing services, this one is my favorite. As a marketing manager and product manager, sometimes I was doing email marketing as well. And it's important to have a strategy for how to use emails for onboarding/engagement and retention.
It's a nice tool to customize your landing pages and do ab testing without developers. I was using it as a performance marketing manager to increase conversion. You may try it to have a quick hypothesis testing.
Not a big fan of the interface, but every B2B Product manager works with it. Salesforce helps businesses keep track of customer interactions and sales data. It can manage leads, contacts, opportunities, and cases. You should be good in Salesforce reporting to capture the insights and close more deals.
Tableau has a lot of unique, exciting features that make it one of the most popular tools in business intelligence (BI). But it all is useless if you don't know how to read them. As a fan of analytics, I believe that every great PM should have analytics skills and read data easily.
Working at Mira's Product management gave me a solid understanding of what happening in the hormone health world and in the fertility niche itself. Empowered by user insights and data.
Reporting to the CMO and CEO, I manage Mira's product portfolio, including the Mira Monitor, Wands, and ecosystem products like the Hormone Health Clinic. My role supports Net Revenue and Gross Margin growth, balancing strategic initiatives with day-to-day operations.
As a senior product manager, I actively contributed to product strategy, product improvements, new product launches, GTM strategy execution, and sales enablement. My team owned PandaDoc for Sales teams/PandaDoc CPQ.
Created this product from an idea. Led the product team of 10. Managed both product and marketing for the first year of product existence. Calmerry provides convenient and relatively affordable online mental health care from licensed and vetted counselors. Clients answer a detailed questionnaire about their counseling needs and preferences. An algorithm matches each person with a provider who it believes will be a good fit. ✔ Reaching 6-digit ARR within the first year ✔ Assembled a team of 50 talents
Early-stage e-health startup from San Diego (StartUp Health October 2017 cohort). Hired by the CEO, serial entrepreneur, to take ownership of an e-health platform for treatment centers and patients on rehab and lead the RnD team in Kyiv. Roadmap and delivery management, making demo & onboarding, UX improvements. ✔ Successful launch of product MVP in December 2019
Livingston Research is continuously launching e-learning brand-new solutions, platforms, and services addressing the needs of millions of students in the US, Australia, UK, and Europe. As a Product Manager, I took ownership of one of our products. Development of platform mission, strategies, values and product vision. Worked closely with stakeholders across the organization to ensure we collaboratively provide for the business’ short- and long-term goals. Product roadmap management and product marketing management as well. My goal was to provide the best-in-class experience for users on all user lifetime stages. Achievements as PO: ✔ Expanded GEO of customers from 5 to 25 countries within a half-year ✔ Developed and published Android and iOS apps for 2 months ✔ 5X CAC decreasing within 6 months ✔ 3X Active daily users within 6 months ✔ Build from zero and manages a customer success team Achievements as Interim Success Team Lead: ✔ Development of the department from scratch (policies, processes, and flows); ✔ Development and improvement of the CRM tool for Success Managers; ✔ Hiring and leading the team of 8 people; ✔ Motivation and evaluation of team members;
Hired by the CEO to develop and execute the go-to-market strategies for paid traffic growth. Reporting and working alongside stakeholders I was an early employee responsible for all performance marketing activities worldwide. Lead acquisition, onboarding, retention, CR optimization. Deep analytics. Marketing automation. Data-driven marketing attitude. International team. Agile environment.