Minas Iatrou

At the core of my experience is Meta and TikTok Advertising. My expertise dates back to the early days of Facebook campaigns in 2010, making me more than just a practitioner but a veteran in the paid social arena. While I'm still mastering the nuances of TikTok Advertising, I confidently manage profitable campaigns for brands with significant daily budgets on this emerging platform. But my experience goes beyond media buying. I offer mentoring sessions that empower you with actionable insights. Every brand is a personal commitment for me. I ensure that from strategy to execution, campaigns receive the expert-level attention they deserve. I will help you craft bespoke marketing solutions that are in lockstep with your business objectives, paving the way for sustained growth. My approach is rooted in partnership and transparency. I am 100% invested in maintaining open communication with my mentees, providing clarity and peace of mind at every step of our collaboration.

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  Growth marketing

  Partner with me and harness 13 years of London agency growth marketing prowess. I mentor in Meta to TikTok ad mastery, sharing strategies and skills for high ROI campaigns. You'll learn advanced targeting, messaging, and optimisation, balancing creativity with analytics for growth.

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  Facebook

  17 years of experience

  I've honed Facebook Ads expertise over 13 years, mastering targeting and analytics. My mentees learn to optimize ads for peak performance, driving growth and ROI.

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  Google Analytics

  13 years of experience

  I use Google Analytics expertise to navigate post-iOS 14.5 measurement challenges, helping mentees refine tracking for improved strategy and true ROI.

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  Google Tag Manager

  10 years of experience

  I empower mentees to swiftly update tags without relying on developers, facilitating a nimble marketing approach and enabling them to react quickly to data-driven insights, significantly improving their campaign agility and performance.

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  ManyChat

  9 years of experience

  Leveraging ManyChat, I've crafted interactive chatbots that enhance customer engagement. Sharing this knowledge, I enable mentees to build their own bots, leading to increased conversion rates and enriched customer service, while also automating lead generation processes to drive business growth efficiently.

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  Zapier

  8 years of experience

  Skilled in Zapier, I automate workflows, boosting efficiency. Mentees learn to streamline tasks, saving time and resources for strategic work and maximum performance.