Maxime Moyson

Ecommerce Consultant | Co-founder @candēlae | Empowering people and businesses to launch, grow and thrive.

Toronto, Canada (-05:00 UTC) English, Frenchfrom Metz, France
Usually responds in 23 hours
Free
Price per hour
15 min30 min
Time Blocks Available
4.97
37 reviews / 46 sessions
Wed
08
Next availability

Max was absolutely sensational straight from the get-go. We discussed go-to-market strategy and devised a plan of action to take prior to our next call. Super educated guy with real-world application to help progress your business. Definitely book a call with Max if you want to take your business to the next level.

Harry Haines

Maxime is an incredible mentor. This was my second session with him. He takes notes, asks questions, shares ideas, and his ideas are really good! One of his ideas from our call alone was worth the membership. I look forward to continuing our talks.

Amin Jalali

Maxime is a pro at ecommerce and conversion optimization. He went above and beyond other mentors with his preparedness and shared resources. His expertise revealed huge ways to improve how we introduce our brand and product to our target audience. I'm excited to revise our website with Maxime's feedback! If you are seeking to improve your conversions, you need to speak to Maxime.

Tomas Castro

Bio

I've spent the last decade empowering entrepreneurs and companies of all sizes to grow and succeed in Europe and North America. I've also co-founded candēlae, an online store for candle lovers. I like to address some of the most challenging issues facing businesses and society by leveraging innovative technology to solve customer problems, design creative solutions, drive user behaviors, and impact business results. Passionate about tech, I’m known for my entrepreneurial mindset, leadership skills, and ability to break down complex problems and solve them through rapid experimentation. I care about people and ideas that will improve our world. Excited to help you brainstorm, experiment, adjust and tackle problems that create value for users.

Expertise


  • Growth marketing

    I like to look at the entire customer lifecycle and ensure that all activities are in sync with the higher-level business and product vision and, more importantly, with the different customer personas. I'm happy to brainstorm and chat with you on how you can test/experiment quickly and often and make sure you bring the correct value to the right persona at the right time and on the right channel. The goal is to help optimize every aspect of the AARRR framework and improve your business results.

  • Idea validation

    Here is one of the parts that I prefer the most. Going from 0 to 1, from an idea to launch, is hard – really hard. The best advice that I would share is to chat early and often with as many people as possible. You will gather feedback and ideas and build confidence in your mind that it is a path you might want to follow. I'm happy to be one of these people, listen, ask questions, and help you in your journey.

  • Mindset coaching

    Mindset is essential in anything we do, and it's critical to keep it up. I'm an Enneagram type 7 - also called "The Enthusiast." The Enthusiast because Sevens are enthusiastic about almost everything that catches their attention. They approach life with curiosity, optimism, and a sense of adventure. I'm also bored very quickly and am always looking for my next adventure or project, but I'm sure I can cheer you up, focus on the positive, and help you find your next step in your journey.

  • Product management

    Product Management is fascinating. I've been curious about the craft couple of years ago and decided to invest more energy to master the fundamentals by learning from the best at Brainstation, reading tons of PM books, and launching a bunch of side hustles myself. It provides the structure to focus on a problem, iterates quickly, and strategically drive the development, market launch, and continual support and improvement of a product.

  • Sales

    Sales is a must-have whenever it's selling a product or an idea. Happy to help you break down a concept into smaller pieces for your audience and empower you to kick as your sales pitch.

  • Technology and tools

    I'm obsessed with this. I can't tell you how many apps I have on my phone or how many different tools I've signed up for in my entire life. Based on your project and goals, I might have some recommendations on what tools to try, how they might play well with each other and support your growth, or what other routes to explore.

Toolkit


  • Zapier logo

    Zapier

    8 years of experience

    What a tool to help you achieve the impossible, automate and sync your software ecosystem together. I've been playing around with no code, launched a few projects myself, and can ask the right questions to help you map the workflow you're looking for.

Industries


  • E-Commerce

    The ecommerce space is evolving fast. I spent most of my career working in e-commerce and still love it. I've empowered B2C, B2B, or DTC companies to improve their operations when selling products online, leading omnichannel strategies, or change management through organizations. Happy to share what I know in the space!

  • E-Commerce

    I co-founded candēlae and launched www.candelae.ca in 2020 to experience all aspects of entrepreneurship and learn more about DTC. Discovery, market research, business strategy, procurement, partnership, marketing, ecommerce, fulfillment, finance, and many other key areas help me strengthen my skills in the ecomm/DTC world and build empathy for entrepreneurs.

  • Renewable Energy

    I studied electrical engineering and home automation when I was younger before working for 8+ years in the professional distribution of electrical products market. While I might not be the expert on how to improve your GTM in that industry, I'm still curious about the field and can help you brainstorm and chat about ideas to overcome your current challenges.

Experience

  • candēlae

    Co-founder
    candelae.ca

    Co-founded candēlae, an online store for candle lovers.

    B2CE-CommerceD2C
  • Rexel Canada

    Director, E-Commerce and Growth Marketing
    rexel.com

    Moved to Rexel Canada to drive the digital transformation for 70 brick-and-mortar stores and lead product, product marketing, and growth initiatives that effectively created value for customers in a way that generated value for the business.

    E-CommerceB2BHardware
  • Rexel France

    Business Development Manager
    rexel.com

    Recruited to support Rexel’s growth by penetrating highly profitable markets (education/healthcare/hospitality) that increased brand awareness, attracted valuable new customers, and increased cross/up-sells among active customers.

    B2BIoTHardwareE-Commerce
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