Max Goldstein
Ex-Google Community Builder, Go-to-Market Strategist & Coach
Bio
Max has spent over 10 years at the forefront of building vibrant digital communities and converting them into more loyal users, customers and retail shareholders across a variety of verticals including consumer tech, sports, gaming and cannabis.
Expertise
Building a team
As the lead of Google's community partnerships program, I hired, trained and onboarded a 100+ person, 12+ market field marketing team to represent the Google brand among highly influential people, businesses and brands.
Content marketing
Content is critical to community development around a brand. As a co-founder of Pine Park, we developed and successfully implemented a 'content to commerce' YouTube strategy in the cannabis industry. Launched in 2021, Pine Park is one of the leading cannabis lifestyle YouTube channels with over 200,000 watch hours per month and licensed products sold in California, Oklahoma and Michigan.
Go to market strategy
Successful startups are incredibly efficient at converting ideas and engagement into revenue. Our session will focus on how put your brand's community at the center of this process.
Toolkit
Youtube
5 years of experienceCo-founded Pine Park: https://www.youtube.com/pinepark Pine Park is one of YouTube's leading cannabis lifestyle channels with over 200,000 watch hours per month.