Matthew Zammit

Startup Head of Product / Advisor to early-stage startups

Mellieha, Malta (+01:00 UTC) English, Maltesefrom Mellieha, Malta
Usually responds in 16 hours
Free
Price per hour
30 min60 min
Time Blocks Available
5.00
5 reviews / 6 sessions
Mon
02
Next availability

Matthew is truly a product strategy expert! He helped me validate my new strategy by asking me the right questions and helping me remove the noise in my thinking. Thanks Matthew ! I definitely recommend him!

bertrand amaraggi

Matthew was really friendly and very helpful in discussing the way to plan and design UI/UX for my B2B SaaS platform. Gave me great insights into how to get the right information that leads to great product design. Looking forward to putting some of these ideas into action!

Martin Taylor

Matthew is thoughtful, open-minded and honest about his own experiences. He's also open to sharing examples of his own work, which I find incredibly helpful! He offered some great advice based on his own experience in product and I look forward to speaking to him again.

Meghan Davis

Bio

Hi there! I’m Matthew and I help early-stage startups with their Product Strategies. For the last 15 years, I have been working on products for some of the world’s leading brands like Vodafone and Techstars I've also served as a Chief Product officer for 2 startups and I've advised over 100 early-stage startups I've had some great successes including raising multiple rounds of financing and taking products to market and I've also had a bunch of failures... and from all of those things I've learnt some lessons that I'd love to share with you. Typically I partner with Founders, Product Leaders, and PMs, to help them connect the dots and scale their product organisations including hiring, product strategy, building their roadmap, prioritising, setting goals, go-to-market, getting to product-market fit and mentoring product teams. We would be a fit if you're an early-stage Startup Founder or Product leader, you have a small team, probably taking care of the product yourself and needing some external input from someone who's done it before. My mission is to instil confidence and expertise into your workflow, empowering you to take charge of your Product Strategy, your Objectives, and Product Delivery. I'd love to talk through ideas with you and I will do my best to give you practical and actionable feedback on what matters the most to you. So if any of those topics sound interesting to you, please reach out and book a call. I'd love to chat. And If you want to know more about me, LinkedIn is the best place to connect. I post daily content and videos about Product, and Startup life and that can give you a better idea of what we can chat about. Looking forward to our call! See you ✌️ Matthew

Expertise

  • Advice on funding

    As a Chief Product Officer, we've raised $4.2m at Ferry, and as an advisor, I've helped multiple founders raise a few other millions. I'm a mentor at Techstars and a few other startup accelerators and as a result, worked with over 50 companies to get them to raise funds. I understand how to position a product into a compelling story and present it in a slide deck.

  • Building a team

    I've been managing teams in person and remotely for a few years. I would love to help you set up your product teams and the way to organise the work.

  • Design / UX

    I've led cross-functional design teams at corporates and startups. I can help you identify what kind of talent you need and how they can best work with your team.

  • Product management

    I've built multiple websites and mobile apps in the last 15 years and served twice as a startup Chief Product Officer. I'm a content creator about Product management on LinkedIn particularly focusing on early-stage products. I've also mentored PMs and Founders over the last 5 years focusing on practical advice to build products and sort through challenges.

  • Remote work

    I've been working remotely for 5 years with teams in multiple locations. There are a few basic ways of working that needs to be done differently. Happy to share learnings around for to align as a team, how to do 1:1s and how often, how to make sure every one is aligned to the product strategy etc...

  • Venting frustration

    I'm here to listen to your issues. I've been mentoring and coaching founders and product leaders for the last 6 years and found that in many instances you just need to speak to someone to get some clarity. Whether it's a team challenge, hiring, prioritizing, issues with co-founders... happy to listen and maybe give you some tips.

Toolkit

  • Dropbox logo

    Dropbox

    15 years of experience

    Dropbox is my default shared storage for all of my work and personal files. It works well and particularly the "make online-only" feature is great to save space from your local machine.

  • LinkedIn logo

    LinkedIn

    11 years of experience

    I use LinkedIn daily for leads and to connect. LinkedIn in is my preferred social network to share content and meet new people. I can share with you the mindset around regular content creation and particularly why founders should be sharing on LinkedIn.

Industries

  • Consulting

    Product Advisor working with Tech Startups across Europe, the US and the MENA region. Supporting SaaS, Tech and Mobile App companies to define (1) What products to build, (2) How to build them and (3) How to get adoption.

  • Automotive

    Chief Product Officer for an App-first SaaS startup in the Automotive Space. Recruiting the team, building a product from scratch, going through the growth pains and raising capital.

  • SaaS

    Advisor for multiple startups across B2B and B2C. This experience has enabled me to develop an evidence-informed way of working that has been used in various industries like SaaS, automotive, telecoms, fintech, medtech, gaming etc. and across different countries, from the US to Germany to Israel.

Experience

  • Know your social

    Founder, Fractional Chief Product Officer for Startups
    •knowyoursocial.com

    Know your social is a Product consulting firm for startups. I help SaaS, Tech and Mobile App companies build their product and explain it in a simple way, and discover the profitable action steps to drive growth. I partner with product executives, startup founders and CEOs, and help with scaling their product organisations, hiring, product strategy, roadmapping and prioritisation, improving velocity, Product-led growth, getting to product-market fit and generally mentoring product leaders and startup founders. • Advised startup founders. Supported with Product and seeing what to build, how to build it and how to get adoption. • Mentored Product Leaders on Strategy, User Experience and Prioritization. Pivoting products and adjusting roadmaps according to new strategies. • Coached 100+ Startups in different industries on product, prioritization, user experience and team structures. Raised combined capital rounds of over $100m after working together.

    E-CommerceDigital AgenciesSaaSB2BB2CArtificial IntelligenceBlockchainEdTechFinTechIoTVenture CapitalD2C

  • Ferry

    Chief Product Officer
    •ferryauto.com

    Product and part of the Founding team. Leading Design, Development and Product Management. B2C mobile app for short-term leasing of electric vehicles in Austin, Texas; Bay Area, CA; 
Los Angeles, CA; • Took the Ferry platform from an idea to MVP. Defined the Product Strategy, the roadmap and organization structure required. • Recruited and led a multi-disciplinary remote team in 9 locations which launched 40+ major product features. The team included Design (UX/UI), Engineering, Product Management, and Product Marketing. • Implemented a pre-launch waitlist, that encouraged users to share the product with friends; resulted in 5,000 sign-ups at launch. Built the platform including subscriptions, KYC ID verification, contract management and asset management. • Developed go-to-market strategy which accelerated usage of the platform by a steady 30%-35% month-on-month growth and an NPS of 74, through a combination of Product-led growth and marketing campaigns. • Raised $4million. Facilitated 2 fundraising rounds with venture capital firms with pitches and product demos. Ensured an overall smooth process by sharing the status of products to investors and the leadership team.

    B2CB2BTravelTechD2C

  • Veria (stealth)

    Fractional Chief Product Officer

    Strategy and Building the Team for EdTech startup. As a fractional Chief Product Officer I developed the product strategy and roadmap. We created an effective product positioning and brand identity, which then was translated into a persuasive pitch deck that communicated the company’s unique selling points to potential investors. Also assembled and led a top-performing remote product team and initiated the development of the platform. Through this, the startup was able to establish a strong foundation for continued growth and success in the EdTech market.

    EdTech

  • University of Malta

    Visiting Lecturer - Marketing Department

    Department of Marketing within the Faculty of Economics, Management and Accountancy. • Lectured as part of the Master's program in Digital Marketing. The curriculum included goal setting, measurement, and building a full marketing plan. • Lectured on Introduction to Digital Marketing at the undergraduate level. Focused on the fundamentals of digital marketing and strategy development. • Connected students with industry players through guest lectures, practical case studies, and introductions to mentors where it was useful.

  • Vodafone

    Product Director - Platform and Digital Customer Experience
    •vodafone.com

    • Transformed cross-functional teams (Tech, Business Development, Management, Support, e-commerce) to implement a new Billing system. Restructured back-office operations and customer touch points alongside core systems replacement to reduce cost. • Brought the development of mobile apps in-house. Prepared business cases for required resources and recruited the teams, designed organisational structure and set OKRs while reducing costs and increasing efficiency. • Organised the Vodafone Group strategy for the B2C mobile app (300 million users). Directed research, design, roadmaps, prioritization and development of the prepaid segment for 21 markets focusing on payments and bundles. • Guided 3 Product Teams in the development of web/mobile apps. Redesigned onboarding; improving retention and user experience by 40% through a combination of user interviews and A/B testing flow optimisation. • Overhauled the obsolete legacy code of two production applications with a shift to native languages for iOS and Android while upgrading calls to backend APIs, resulting in optimised usability and improved performance by 52%.

    E-CommerceB2BB2C
© 2026 Growth Tonic LLC. All rights reserved.
Made within Glyfada