Mark Szelenyi

Specialties: SaaS, Go-to-Market Strategy, Product Management, Business Strategy, Digital Transformation, Packaging, Pricing Strategies, Agile Development, Enterprise, In-direct Channels, and SMB. Mark Szelenyi is a performance-driven Senior Executive with more than 30 years of success within the technology industry across the enterprise software, networking, and digital marketing sectors. Leveraging extensive experience in driving the strategic growth of technology product lines, he is a valuable asset for early stage growth companies working on go-to-market-strategy and scalability. His broad areas of expertise include B2B, software development, SaaS, product management, digital marketing, agile development, pricing, and sales enablement. Mark was most recently Vice President of Product Management for ON24, where he’s worked since 2008 leading the effort to understand and incorporate the needs of ON24 customers into new and existing products. He was responsible for creating a go-to-market strategy that enabled the company to pivot from being a managed service provider for a premium market segment toward a SaaS subscription business model with a broader target persona. This has resulted in triple digit subscription revenue growth and a successful IPO in early 2021. Previous to ON24, Mark held leadership roles at Jigsaw, Kontiki, Cisco, Netscape, and Lotus Development where he consistently applied growth product strategies to build, launch, and grow successful product lines. Mark holds a BS in Mechanical Engineering from California Polytechnic State University-San Luis Obispo. He has completed professional management training courses in Situational Leadership and Managing Through Transition, helping enable him to maintain his status as one of Silicon Valley’s most agile product executives.