Maria JD Sirotkina

As 4x founder who bootstrapped and exited, I’m happy to share my experience on how to accelerate growth with limited resources and what mistakes to (hopefully) avoid.

From deciding what seats you need to have and how much budget to allocate to creating scorecards, job descriptions and setting KPIs that will help this team thrive.

I founded a coliving and coworking community in the Canary Islands (Spain) and ran it for 4 years. We gathered 5000+ digital nomads online and offline running 50+ events/yr. I've been lucky to extrapolate this community-building experience in digital businesses - from e-learning to FinTech. With an EdTech company, we built a community of 120K users in 1 year across 4 channels. I'm a big believer in community building around your company and brand. It just works.

My top channels are blogging, podcasting, YouTube and Instagram. I can help with creating a content strategy and help you troubleshoot what’s not working.

I’ve worked with top copywriters and have written copy myself for emails, landing pages and marketing communications. Although copywriting is my secondary skill, I have to evaluate (daily!) what’s good and have a good eye for sales and marketing copy.

I’ve executed email marketing strategies bringing over $200K/year for a company in EdTech space. In email marketing, my expertise is: - flows/automation - list management - deliverability - optimization - effective copywriting

As 4x founder who bootstrapped and exited, I’m happy to share my experience on how to accelerate growth with limited resources and what mistakes to (hopefully) avoid.

From strategy to best tools, I can help you brainstorm and troubleshoot automation processes and flows. Automations are used in every business - but the key is using it strategically.

I’m a huge fan of no-code. I’ve built 3 full-scale apps with a combo of different tools and I’m always exploring no-code in my free time. I work with webflow, bubble ++

I love paid traffic, because once tackled, it can be your predicted source of growth. I mostly work with Facebook family, but have expertise with most of the platforms.

I ran 15+ launches, ranging from book and podcast launches to e-comm and e-learning launches. It's a lot about planning, and I'm happy to point out pitfalls.

My mojo is building a profitable social media strategy, and using social to grow both revenue and community. In the end, it's not about the # of followers, it's their engagement and ROI of each social channel.

We used to run business on Asana for 5 years before moving away to a different solution. I love that it's super scalable and works for a variety of industries.

Social scheduling is a basic need of any business. We've used a bunch of tools, from Buffer to Loomly, and it's always just about what you need to get done and where you can optimize.

We have been on CKit since 2019, and I currently use it as a marketer on a daily basis for broadcasts/sequences. Happy to help navigate in the package.

For me as a media-buyer Facebook is still one of the best advertising platforms. I run profitable campaigns on Facebook even after algorithm changes. Happy to help with A/B testing, targeting and campaign structures.

GA is one of the tabs I keep open at all times and where we get the most basic business insight. It's about verifying effectiveness of any of our projects and making sure we're doing something right.

Even thought I don't currently use Chimp, I have been its' active user for ages. It's one of the friendliest options for email marketing and I understand why startups like it and what it can do for your business.

I’ve built sales pipelines with Pipedrive. It’s my go-to tool for small to mid-size teams for the ease of implementation, integrations and scalability.

I used Trello for years to manage my podcast and projects. With a bunch of powerful add-ons it can turn into a great automation machine that will help you cut costs and make processes smoother.

Zapier is almost our staff member :) It does a lot of robotic heavy lifting, and we appreciate that it links all tools that aren't even supposed to be related.