Luc Lammers

I'm an experienced Sales Leader by day, and a proud dad full-time. I’m tech-savvy, a good communicator, and have a decent sense of humor. FYI: some colleagues disagree with the humor part, and that's fine!😄 13+ years in Sales 10+ years in SaaS 5+ years - Leadership 2+ years - VP Sales/Snr Director ----------------------------------------------- For reference, my last 5 years at Sendcloud 👇 Overview of achievements: • I’ve helped Sendcloud scale from 800 to 15,000 subscriptions (SMB - SaaS) • Total net revenue has grown from €8M+ ARR to €35M+ ARR. • Subscription Revenue has grown from €100k ARR to €15M+ ARR. • We've scaled the sales team from 15 to 50 FTE (8 countries) • I've earned 4 promotions in a 4-year timeframe (From Team Lead up to VP Sales) • I worked with multiple sales models (SDR&AE, Full Sales AE, Inbound/outbound Split) • Tested monthly & quarterly targets, including multiple incentive models. • Closely involved with launching self-serve and automating smaller deals. • Performed more than 250 interviews. • Hired more than 100 people. • Promoted more than 50 people. Overview of failures (learnings): • Hiring = not scaling. Had to learn the hard way. • Not enough focus on efficiency (profitable growth, Cost to Sales) • Should have let-go people faster. Lesson learned. 👉 Specialties: Sales, SaaS, Leadership, Scaling Sales teams & Companies, Strategy & Budgeting

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  Building a team

  I've been building teams from scratch. From 2019-2022, I've scaled a sales team from 15 to 50 FTE (8 countries). - I've performed more than 250 interviews. - I've hired more than 100 people. - I've promoted more than 50 people.

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  Sales

  I’ve helped Sendcloud scale from 800 to 12,000 subscriptions (SMB - SaaS). Total net revenue has grown from €5M+ ARR to €35M+ ARR. Subscription Revenue has grown from €100k ARR to €15M+ ARR.

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  Hubspot

  8 years of experience

  I've worked with Hubspot (CRM) for 5+ years. I have good knowledge of how to set up the CRM for sales teams, how to run reports, create dashboards, etc.