Anita Yuan
Product Advisor, Founder @ Aly & Co Consulting
Bio
Hi, I am Anita! I love to support people in building great products, especially those that impact people’s everyday lives. I love helping people with: - Product-market fit - User research - Review product designs - Build MVPs - Manage product roadmaps - Product development process and team building - Business models and pricing strategies - Go-to-market strategies - Marketing channel management and campaigns - And more Generally, I am happy to help wherever I can. Whether you are an early startup or a mature enterprise, I would love to jump on a call if you are looking for advice to improve your product and grow your business. Let’s connect, and I look forward to contributing to each other’s success!
Expertise
Product management
In the past 8 years, I've managed both physical and digital products from inception to launch. My experience spans product development, pricing strategies, and go-to-market campaigns. I've helped numerous businesses achieve their goals through strategic planning and execution.
Toolkit
Contentful
6 years of experienceContentful is our go-to CMS tool, making our content update process agile and independent from the release cycle. It allows us to quickly and efficiently update content without delays. I would recommend it for its flexibility and efficiency.
Figma
6 years of experienceFigma has been an essential tool for our team, used in brainstorming sessions, workshops, retrospectives, and designs. It has proven invaluable for creating product prototypes and delivering end-to-end UX/UI designs, facilitating seamless collaboration and efficient design processes.
Adobe Analytics
6 years of experienceWith Adobe Analytics, I measure key performance metrics and analyze customer journeys to identify pain points. This allows me to develop creative solutions that address these issues effectively and enhance the overall customer experience.
Facebook
11 years of experienceI have extensive experience with Facebook Ads and can assist in setting up effective campaigns tailored to your target audience. Let's work together to achieve your marketing goals and maximize your ad performance