PlaybookUX is democratizing user feedback by helping businesses gain access to actionable insights. Our point of differentiation is that we automate the user testing process with an A.I.-based end-to-end software. We have recruited a pool of testers who are verified through LinkedIn so companies can speak to their target users. We allow you to hone in on 10 different demographic data points including job title, which is pivotal for B2B companies. Our software conducts video-based interviews and uses A.I. to transcribe, summarize and analyze the results by extracting user preferences and emotions. Understanding your users leads to higher customer retention, higher conversion rates and effective decision making.

Lindsey Allard
Co-Founder & Product Person
Bio
I have been a product manager at multiple startups before I co-founded PlaybookUX, a software to help product managers and UX researchers get quality video-based feedback from their target demographic.
Expertise
Bootstrapping
I am currently bootstrapping my software company, PlaybookUX. We have developed our MVP, launched a beta and launched to the general public. When you're bootstrapping, every dollar counts, I am happy to chat with anyone who is looking to bootstrap their startup!
Design / UX
Since I founded a founded PlaybookUX, a software that helps companies improve their UX, I spend all day thinking about UX, conducting UX research, designing features and conducting UX interviews.
Product management
I have been running product teams at startups for 6 years. I love chatting about prioritizing roadmaps, feature brainstorming, agile, and all things product.
Toolkit
Basecamp
14 years of experienceI've used basecamp to project manage many projects for the last 6 years. I specialize in structuring your basecamp project when working with large and small teams.
Mailchimp
9 years of experienceFor my company PlaybookUX we use Mailchimp for setting up email drip campaigns and adding our blog subscribers to our weekly email newsletter. I am also starting to use Mailchimp to help run facebook ads.
Trello
13 years of experienceTrello is great for running agile teams and prioritizing features and requests. It can also be used for UX research and conducting card sorting. I have been using Trello to manage product teams for 5 years and can help you get set up and started quickly
Wordpress
9 years of experienceI created my companies wordpress website and manage all of the updates and changes. I can recommend many plugins to help accomplish your goals. I am also very experienced with the Divi theme.
Experience
- SaaSB2B