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Marketing strategist & personal transformation mentor helping visionaries grow inside and out
I bring over a decade of experience in marketing and brand growth, combined with deep training in leadership, embodiment, and breathwork. My mentoring style bridges the practical and the personal: helping founders, leaders, and visionaries sharpen their strategy, navigate career crossroads, and step into authentic leadership. I can support you with: • Leadership development – building authentic, embodied presence • Career growth – navigating transitions and unlocking clarity • Personal transformation – overcoming resistance and expanding capacity • Marketing strategy – positioning, messaging, and growth tactics • Remote work & collaboration – thriving across time zones and distributed teams • Work–life integration – balancing career, passions, and parenting responsibilities
I support leaders in developing authentic, embodied presence that inspires trust and drives impact. Drawing from both professional experience and transformational practices, I help you navigate challenges with clarity, regulate under pressure, and lead from a grounded, aligned place. Whether you’re stepping into a new role, scaling a team, or refining your leadership style, I guide you to grow in confidence, resilience, and influence.
Experienced in building and managing databases for marketing, operations, and project workflows. Designed an open-source Airtable tool to support cat rescue organizations, demonstrating ability to create scalable, practical solutions that streamline processes and drive impact.
My favorite tool for building and managing online communities. Skilled at fostering engagement, facilitating conversations, and creating spaces that support connection, collaboration, and personal growth.
Experienced in creating marketing design assets, presentation slides, prototypes, and visual content. Skilled at translating strategy and messaging into clear, engaging designs that support campaigns and communications.
Experienced in using Ghost for publishing, content strategy, and audience engagement, with insider knowledge from having worked at the company. Skilled at leveraging the platform to create, manage, and optimize digital content that drives growth and reader impact.
Experienced in using Amplitude for product analytics to inform marketing strategy for SaaS products. Skilled at tracking user behavior, measuring engagement, and identifying opportunities to optimize product and marketing performance.
Proficient in using ChartMogul to monitor business metrics, build reporting dashboards, and provide actionable insights for marketing teams. Experienced in translating subscription and revenue data into strategies that drive growth and retention.
Experienced in leveraging ChatGPT since launch to streamline workflows, enhance clarity in writing, generate ideas, and support collaboration across marketing, strategy, and personal projects. Skilled at integrating AI into daily work to save time and improve output quality.
Experienced in building and managing complex email automations for modern tech and SaaS companies. Skilled in designing workflows, segmentation, and campaigns that nurture leads and drive conversions. Proficient with Drip as well as most other popular email marketing platforms.
Experienced in using Notion for project workflows, knowledge management, and even personal journaling to stay organized, aligned, and productive across work and life.
Experienced in managing marketing and e-commerce websites across multiple companies as a full-stack marketer. Skilled in content management, site optimization, plugin integration, and end-to-end website strategy to drive engagement, conversions, and business growth.
Co-created a global community for conscious entrepreneurs, blending business strategy with spiritual growth. Developed programs, facilitated conversations, and supported members in aligning their work with deeper purpose and impact.
Led all marketing operations during a pivotal growth stage, guiding the company through a major platform shift to focus on independent publishers. Supported growth from $1M to $6M ARR by shaping positioning, driving customer acquisition, and building scalable marketing systems.
Joined during early-stage growth (20 employees) and contributed as a fully remote marketing leader as the company scaled to 85 employees. Supported revenue growth from $455 MRR → $1.33M MRR and $5.5M → $15.5M ARR. Led organic growth initiatives that expanded traffic from 43K to 150K monthly users, grew organic conversions from 6K to 15K per month, doubled e-commerce goal completions, and increased organic conversion value from $29K to $480K per month.
Managed client accounts across multiple sectors, delivering SEO, advertising, PR, content, website management, e-commerce, and technical projects. Led campaigns, site migrations, and digital strategy to drive measurable growth and results for diverse clients.
Managed content and e-commerce operations for one of the UK’s largest educational resource providers, optimizing product listings, website content, and online sales processes to improve user experience and drive revenue.
Delivered study skills sessions and provided mentoring for prospective higher education students, supporting their transition to university and helping them make informed decisions about their academic paths.