Kirill Turin

Building Product-Led-Sales on top of Product-Led-Growth #PLS #PLG #B2B #SaaS

Prague, Czechia (+01:00 UTC) Englishfrom Dushanbe, Tajikistan
Usually responds in 2 days
Free
Price per hour
Not available
Time Blocks Available
5.00
4 reviews / 5 sessions
-
-
Next availability
Not available in the next 30 days

Kirill is brilliant! He helped me reflect on a lot of blindspots in my strategy. It was an immensely valuable session and I would rebook another session soon with him. I highly recommend Kirill as a Growth Mentor.

Pratik

Bio

Welcome to my profile! With over a decade of experience, I've dedicated my career to empowering B2B startups to launch, grow, and expand their reach globally. My expertise is T-shaped, encompassing business development, product management, customer support/success, and the application of PLG, SLG, and JTBD methodologies. I'm passionate about helping startups navigate their unique challenges. If you're grappling with issues such as identifying the right problem to solve, selecting your customer segment, strategizing your go-to-market approach, launching or scaling sales, or finding the balance between PLG and SLG, I'm here to help. I offer brainstorming, auditing, and mentoring sessions tailored to your specific needs. Let's collaborate to unlock your startup's potential and drive its success.

Expertise


  • Customer success

    When in the sales cycle should the CS function start? How to define the right metrics? and more tricky questions. The answer depends on many variables of your business maturity, industry, and customer segments. We can talk and find the answer together.

  • Go to market strategy

    Strategic thinking is one of my core strengths and I enjoy leveraging it as often as possible. I have a deep understanding of the key elements of a successful GTM strategy, including market definition, customer identification, distribution model, product messaging and positioning, and pricing.

  • Product market fit

    I have helped dozens of startups find problem-solution fit (which comes before PMF) by uncovering unmet customer needs and designing a product that would do this "job" the best. Once PFM found - I can help bring PLG/SLG/PLS best practises

Toolkit


  • LinkedIn logo

    LinkedIn

    12 years of experience

    I am a big fan of personalization at scale (and a master of it). My average response rate is 54% and I know and use many tricks to get it. Also experimenting with the Linkedin team selling

Industries


  • SaaS

    Oracle NetSuite #ERP Time is Ltd #HRTech ZeroTurnAround #DevTools Schemathesis #DevTools Tomi #AdTech #MarTech Brandis #AdTech

  • Software

    From major ones: Oracle / NetSuite (still counts as a startup - it was huge expansion from 0 in ECEMEA region - and I was top achiever) From minor - there were 50+ small B2B startups that I engaged with

Experience

  • Apify

    Growth Lead
    apify.com

    I implement Product-Led-Sales practises on top of our Product-Led-Growth motions to boost monetization and NRR. Also, I run a team that covers Customer Success, Customer Support and RevOps functions.

    Cloud Data ServicesB2B
  • Time is Ltd

    Customer Experience & Customer Success Manager
    timeisltd.com

    Time Is Ltd. is the world’s first employee experience and engagement SaaS platform. I am responsible for Customer Success (onboarding/activation/retention) and Customer Experience (CJM, JTBD). Also, I serve as a middleman between customers and engineering/sales/marketing to help find the product's problem-solution fit. -- Improved average onboarding time by 12X (from 3months+ to 1 week) -- Decreased variable costs by reorganizing the customer support process -- Improved sales hand-off process (from complete chaos to just 1 day hand-off)

    SaaSB2B
  • Varios Early Stage Startups

    Entrepreneur/Founder/Mentor/Consultant

    Schemathesis - API testing platform Interim Head of Product & Growth Fae.dev - design-to-code platform Interim Head of Growth Evita.one - learn2earn #DAO #web3 - helped the founder establish a relationship with top web3 grants - generated sales pipeline worth 160k$ in just 2 months Flant.com - DevOps-as-a-Service company #DevOps #outsourcing - helped with EU expansion to identify ICP, value proposition and messaging - reached 30%+ cumulative response rate Anandita.cz - yoga #marketplace. As a #consultant I delivered: -- advising on go-to-market strategy -- financial modeling and unit economics -- sales team coaching Fairventures Digital GmbH - carbon emissions #b2b #marketplace. As a #consultant I delivered: -- financial modeling and unit economics -- pitch deck and go-to-market advising REDart - photo-filter #marketplace #mobile app. As a Interim #CPO I delivered: -- product management mentoring -- growth coaching -- helped team build product from 0 to 60'000 downloads in 6 months Tomi.ai - predictive #MarkTech AI #b2b. As a #business developer I delivered: -- discovering and validating customer segment -- participated in WebSummit Lisbon -- checked various customer outreach hypotheses Brandis.us - interactive Twitch extension #AdTech #b2b. As a #business developer I delivered: -- discovering and validating customer segment and value proposition -- conducting customer development interviews -- building value-based sales processes iTalent - personality test #b2c. As Interim #CPO I delivered: -- mentoring product managers -- growth coaching -- helped build a product from 0 to 10'000 customers in 6 months

    SaaSB2B
  • Oracle

    Senior CEE/CIS Territory Manager
    oracle.com

    » NetSuite is Global Business Unit of Oracle, that was acquired for $9bn+ in 2016. » Since then NetSuite expanded geographically its presence and in 2017 started to develop CEE/CIS markets. I was part of the team that was hired to develop business in this region from green field and here are key highlights and impacts I had in this role: • Top sales achiever for FY20 across 35 team members • 11x YoY sales revenue growth delivered personally • orchestrated work of up to 40 people for some projects (from different departments from NetSuite/ prospect and partner side) • improved team performance significantly by introducing and on-boarding some specific sales tools and techniques • launched and coordinated series of go-to-market activities: website in local language, 3rd party lead generation agency, sponsoring events/medias, speaking at events

    SaaSB2BMarTech
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