Kevin Veitia
Digital Ad Ninja 🥷 | Learn How to Scale Ads & Grow Your Business | Ex-Canva, Starbucks | Meta & PPC Mentor
Woah, I don't even know how to start this review. If I had the option, I would give Kevin more than 5 stars as he deserves way beyond that. Around a week before our meeting, he sent me a meeting agenda that includes questions that would help him better understand my campaign details and problems, so I could tell that he was already well-prepared for the meeting which was my first impression of him. And then during the meeting, he offered to extend our meeting from 30 minutes to 1 hour because he had a canceled meeting after, which was really generous of him! Of all the meetings I've had regarding PPC and growth marketing, he's definitely the one that provided the most value. He really is an expert in his field and talked about different audience targeting methods and testing strategies and analyzed each step for me. It wasn't until this meeting with him have I realized that I was missing so many key points on my first campaign which was why I failed. The suggestions he gave me were unlike the conventional ones I've received from those dropshipping mentors that charge a few grand, so I'm really grateful for his help. He's one of the most organized mentors I've ever had and I would really recommend him if you're looking for constructive help and to really grow your business. I am looking forward to our follow-up call!
As a founder, it can be challenging to determine the best areas to focus on in order to achieve optimal results. Kevin has been instrumental in helping me reorganize my approach to advertising and identifying key areas where I should concentrate my efforts to attain measurable outcomes. What truly stood out about Kevin is his humility and genuine nature. Even before our meeting, he proactively sent me an agenda and questionnaire to complete, ensuring that I could derive maximum value from our discussion. Kevin is an absolute superstar! I thoroughly enjoyed listening to him speak on various topics, and I found myself wishing our session wouldn't end. His knowledge extends beyond the current marketing landscape and encompasses insights from past decades as well.
If you're looking for a GTM strategy, you need to talk to Kevin. He asks THE questions you never think about yet are so important to answer as you start a new business. He easily dances between the big picture and daily tactical tasks, and most importantly, he is there to cheer you on. I genuinely feel like I can do better every time I have a call with him. Also I feel like he knows 17 billion people he can connect you with when you need help. Thank you as always Kevin :)
Bio
Methodology. Strategy. Structure. I often see marketers go for quick wins and low-hanging fruit. They make the mistake of confusing this approach with strategy. But tactics don't make for scalable, sustainable results. Strategy and methodology do. If you want to know how I achieved a $0.03 CPA for Canva, grew their userbase by 250,000 in just a few months, and gave their brand more visibility than if they took out a Superbowl ad for a fraction of the cost then contact me today. I'll mentor you through the mindset and methodology I used at Canva, Starbucks, Ground News, Iberia Airlines, and more. You'll learn how to forecast, and put together an A/B testing matrix, how to maintain discipline and focus as an advertiser, and, of course, how to achieve explosive growth and juicy returns. Let's talk. 📣 NOTE: As of September 30th, 2024 any individual who books a call with me also consents to having our mentorship calls recorded and clips of that recording used in my social media posts. Clips will never be published without your consent. No business data will be shared. Thank you.
Expertise
Growth marketing
I've built websites that have scaled to 1,000,000 MAUs, have added hundreds of thousands of users in just months to popular apps like Canva, and have developed winning methodologies and frameworks for scaling user acquisition through paid advertisement. I'd love to share what I've developed with you.
PPC strategies
Acquired a $0.03 CPA (Meta) and have scaled Google Ads accounts from $0 - 1,000,000 in spend. Contact me to learn how to do the same for your business.
Remote work
I've been working from home since 2012. Whether you are looking for advice on tools, how to communicate effectively with teams, ergonomics, and desk setups, I can help you WFH more effectively.
Toolkit
Google Ads
9 years of experience⭐ Familiar with Search & App Install Ads primarily. ⭐ Grew Ground News' userbase by 400,000 qualified users (conversion rate of 5% vs industry average in news of 0.5%) ⭐ Average ROAS of 2.5x in a highly competitive niche (news)
Dropbox
15 years of experienceI've been using Dropbox extensively for cloud storage since 2012 or so. While I highly recommend their product, I've recently switched over to iCloud for storage in order to remove redundancies in my monthly bills.
Drip
7 years of experienceI've used Drip as part of my e-mail marketing stack for the past 3 years. I've come to prefer it to better known options like Klaviyo and Mailchimp at this time. That being said, if you are looking solely for email marketing advice there are better mentors on here.
Facebook
15 years of experiencePaid Ads: ⭐ Achieved a $0.03 CPI on behalf of Canva ⭐ Grew Canva's userbase by 250K ⭐ Average 15x ROAS for e-Commerce clients ⭐ Achieved a $0.01 CPE for Starbucks (Qualified Engagements) Organic Social Media: ⭐ Grew Iberia Airlines' Facebook page from 100,000 -> 1,000,000. ⭐ Press-recognized for delivering exceptional customer experience on behalf of Iberia Airlines.
Hubspot
11 years of experienceMy CRM of choice. I've been using it on-and-off since 2016 or so. If you are looking solely for Hubspot advice there are likely better mentors on here, though.
Mailchimp
15 years of experienceI've used MailChimp in some capacity or another since 2012. That being said, if you are looking solely for email marketing advice there are better mentors on here.
Industries
FinTech
I've worked with Jenfi, a fast-growing revenue-based financing startup in Southeast Asia since 2020. I am happy to share experiences, best practices for marketing, and anything else I've learned while there.
B2B
I've run advertisements for B2B companies in half a dozen industries. I can share the nuance of how to market B2B products or services and what best practices will lead to success.
Real Estate
I've worked with over a dozen realtors in Miami and Los Angeles on creating Lead Gen campaigns targeting both buyers and sellers. I can offer advice on creating lead magnets, targeting, and creative.
SaaS
I have significant experience marketing SaaS products. I've worked for B2C companies like Canva and Ground News, in addition to B2B companies like Slickplan, Altium, Jenfi, and others.
E-Commerce
I have 7+ years of experience running paid ad campaigns for e-Commerce shops focusing on everything from apparel to home decoration. The highest ROAS achieved was 15x (Meta Ads)
EdTech
Since 2018 I've been running paid advertisements for PASCO, one of the world's most respected providers of sensors, data loggers, lab equipment, software, curriculum, and teacher resources for physics, chemistry, biology, environmental science, and engineering K-12 and higher education classes. In addition to PASCO, I worked on Ground Ed, the education-focused product from Ground News.
B2C
I've worked with dozens of B2C businesses in myriad industries ranging from e-Commerce to SaaS. If you can think of an industry, I've probably marketed some product of service to consumers in it.