Boutique consultancy for product advisory, fractional leadership, and fundraising support. Building great products was is hard, but a good product strategy can put you on the front foot of 9 of the top 10 reasons why product business eventually fail in market today. We are #productexperts on a mission to help #founders, #startups and #scaleups build smarter, learn faster and boost impact, by... 🚀 sharpening strategy and de-risking big visions 💡 unlocking actionable insights from discovery work 🎓 levelling-up product skills and bootstrapping teams So, if you're looking for help on the journey from zero-to-one, think your teams might benefit from expert coaching and mentoring, or just want to hear more about what we do, drop me a message and let's talk some more! Selected Engagements: • Strategic Advisor for GameTech Startup • Strategic Advisor for Immersive tech studio • Product Strategy for Web3 Psychometric Startup • Fractional CPO for PropTech Startup • Next-gen Innovation Strategy for Major European Theme Park • Holistic Transformation Strategy for Major European Utility
Jordan Dalladay
Product Doctor (Discovery, Strategy, & Leadership)
Bio
I’m a product leader and seasoned venture builder with 17+ years of experience building, launching and scaling new digital businesses, currently working as an independent consultant for ambitious innovators, founders and leaders. Drop me a message if you are looking for expert support in your endeavours! Today, I am a product strategy consultant and fractional product leader to several early-stage startups, helping them more effectively build towards product-market fit while growing teams and securing critical runway with support in raising angel and VC investment. I’ve spent 7 years building startups at BCG Digital Ventures (now BCG X), successfully leading product, research, design and engineering teams on $multi-million flagship ventures for Fortune500s, unlocking new value and strategic growth opportunities in partnership with senior corporate leaders across a wide range of industries. Over my career, I’ve worked with teams to successfully take 8 start-ups from zero-to-one, a couple to significant scale, and one all the way to IPO. I’m a highly effective cross-functional team leader who can effectively manage product, design, engineering, analysis, marketing in outcome driven empowered squads. My design and innovation theories have been published in books and journals by Routledge and Oxford University Press.
Expertise
Advice on funding
Supported various startups on early stage fundraising activities (pre-seed to seed), from developing compelling investor pitches, creating engagement strategies, and coaching founders on effective delivery.
Design / UX
Nearly two decades working with and leading highly effective user experience & design teams in 'from scratch' product builds for B2C, B2B & B2B2C plays across many industries.
Idea validation
Deep knowledge of and experience with various idea validation methods and approaches, from wizard-of-oz style 'in market' prototyping, to de-risking core business plans.
Imposter syndrome
As someone who has struggled with Impostor Syndrome across my career, I can provide practical, empathetic advice on how to manage impostor syndrome in leadership positions, and even turn it into a superpower!
Leadership
10 years leading highly effective cross-functional teams, including designers, product managers, business analysts, product marketeers, and engineers.
Product market fit
10 years experience developing validation strategies and leading highly effective cross-functional product teams (product, design, marketing, engineering) on 'from scratch' product builds across many industries, to achieving PMF in 9-12 month time frames.
Toolkit
Miro
9 years of experienceAdvanced use of miro for effective remote collaboration and participatory workshops across the product lifecycle (envisioning, scoping, definition, design, testing, evolution etc.)
Industries
Manufacturing
Envisioned, validated and incubated two industrial goods marketplaces from scratch for the European metals B2B distribution market in partnership with global metal mills.
Energy
Envisioned, validated, and built several digital ventures across the energy space, including renewables asset management, ai-driven O&M orchestration, carbon management, and on-demand fuel delivery platforms.
Loyalty Programs
Envisioned and validated several disruptive new digital business ideas in the loyalty space for a global aviation loyalty brand and a global FMCG group.
Financial Services
Worked with several global financial services and insurance companies on envisioning new ventures portfolios, including exploring ideas around socially responsible investing, next gen wealth management, family finance collaboration, and hyperlocal currencies.
Digital Media
Founding member of a Zero-to-IPO business in the Online Video space, creating tools for media companies, content producers, and influencers to distribute content, live stream, manage rights, and report on performance across online platforms/channels.
Experience
- management consultingConsulting
Venture building arm of top tier consulting firm. 7 years of leading product, research, design and engineering teams on $multi-million flagship ventures for Fortune500s, unlocking new value and strategic growth opportunities in partnership with senior corporate leaders/executives across a wide range of industries. Selected ventures: • Disruptive digital product strategy for a Global Loyalty Business • Disruptive materials marketplace validation & build for a Global Steelmaker • AI-augmented renewables mgmt platform strategy for Global Energy Co. • Adjacent digital ventures portfolio definition for International Retail Bank • Digital carbon management product strategy for Global Oilfield Services Co • Geo-spacial gamified social loyalty product strategy for a Global FMCG Co. • On-demand B2B/B2C smart fuelling service launch for Global Energy Co. • AI-powered taxi passenger demand-forecasting app for Global Energy Co.
management consultingRightster
Founding Member, Head of UX&DMedia-tech start-up focused on online video distribution and rights management. ➔ One of 5 founding members, scaling business to 300+ across 12 countries & LSE IPO ➔ Reporting to CEO, line managing team of 6 product designers and UX specialists ➔ Accountable for core platform experience, as well as brand and marketing presence ➔ Managed product research and design pipeline into team of 60 developers
Media and EntertainmentDigital Mediasocial mediaVideo StreamingVideo on DemandVideo AdvertisingSocial Media AdvertisingSocial Media ManagementArts non-profit creating virtual communities, physical platforms and forums for artists ➔ Leveraged emerging social media platforms to bootstrap a community ➔ Organically grew a dynamic community of 500 independent emerging artists ➔ Orchestrated 40+ independent art exhibitions, conferences, and pop-up galleries ➔ Ran 1st Heathrow Terminal 5 Departures Lobby sculpture commission (2008)
Artsocial media
My best written content
- https://medium.com/inherent-ventures/wtf-is-product-strategy-really-c96b167b5f0b
- https://medium.com/inherent-ventures/a-surprising-upside-to-impostor-syndrome-9617e3db5c98
- https://medium.com/@dalladay/are-you-actually-doing-product-discovery-3e37f1d1470c
- https://medium.com/inherent-ventures/a-simple-way-to-uncover-what-your-customers-are-willing-to-pay-701c877e00b8
- https://medium.com/ai-ai-oh/genai-and-the-gap-between-content-and-a-story-50ded661847e