
Jordan Crawford (inactive here)
Early Stage Growth and Strategy
Bio
Probably best to just see some of my YouTube videos if you want a sense of me: https://youtu.be/TCpsEFa1dnE - a totally different way to do cold email. https://youtu.be/kr13081ijlo - how to do b2b chatbots, right!
Expertise
Bootstrapping
I've bootstrapped sendwithscout.com from the ground up and generally think constraint generally breeds creativity. If you're going from scratch, I'd love to lend some advice.
Copywriting
I've written a ton of email sequences that get 11-30% positive reply rates. I also wrote most of sendwithscout.com. And I wrote this here, so there's that :)
Growth marketing
I AM NOT a PPC expert (I know nothing about it). But I am an idea machine when it comes to growing in a very scrappy way. How do you engineer growth loops? How does customer n+1 get much more value than n. How do you think about your k factor. etc...
Idea validation
This is probably one of my favorite stages. I've wasted a LOT of time on sunk costs and I'm happy to provide some thoughts on how to evaluate an idea.
Pricing strategy
Pricing is MUCH easier than what people think. Figure out the value to your customer and then charge a fraction of that value. There is an art in calculating the value, of course. But this is the best way to determine what you should charge.
Sales
Does it have wings and is it a pig... I can sell it to you. No, just kidding. People get things so wrong about Sales. GREAT sales is not about being pushy, it's about asking the right questions, disqualifying the wrong customers, and then asking the right customers to articulate their pain. Then, asking them if they want to solve that pain.
Toolkit
Drift
9 years of experienceI've done a ton with chatbots, see https://youtu.be/kr13081ijlo.
Industries
Sales Automation
I have sent millions of cold emails programmatically. And know a ton about cold email. I have access to 700M profiles, 45M companies, I can bespoke scrape nearly any website on the internet and connect datasets.
Digital Marketing
I can score entire TAMs by pain and interest from the buyer. This means that we can pull everyone you could sell to and sort by the folks you should sell to and why.