Jon Park

Principal & Founder

New York, United States (-05:00 UTC)from New York, United States
Usually responds in 2 days
Free
Price per hour
30 min
Time Blocks Available
5.00
37 reviews / 54 sessions
Fri
06
Next availability

Jon is a great person to speak with about content and SEO. He has a unique and nuanced perspective on the future of SEO, which was helpful to hear as we think about our long-term strategy. He also had a few tactical pieces of advice for how we can get more from our existing content (e.g. using HotJar to figure out how to further optimize our best-performing content) that I'm really excited to implement. Excited to do another session with him soon!

Max Fram-Schwartz

Absolutely loved my meeting with Jon! He didn't just give feedback on some copy I wrote, he also gave me hands-on advice on how I could become a better copywriter long term. 10 out of 10 would recommend scheduling a meeting with him. Will schedule again myself!

Tenicia van Aalten

The session with Jon was one of my favorites of all times - his easy going personality and the passion for the topic discussed made it easy to open up and discuss all my questions (this is a massive plus for all the introverts out there). And his knowledge about creator economy and the insights from past experience gave me more value that I ever anticipated to received from the call.

Alisa Chalakhyan Wilson

Bio

I'm a fourth-culture student of life, using words to make sense of the world. I started my content marketing career by building a community of over 150,000 beatboxers around the world. Since then, I served as the Content Marketing Manager at an ad tech startup AdHawk and a Email Marketing startup Stensul. I then joined MarketMan as the first marketing hire to eventually help raise $100m as the Director of Marketing. With that experience, I've helped brands from all shapes and sizes start, scale, and optimize their content marketing programs. I am currently running my own boutique agency, Yuta Media, to continue that journey! What I can help answer: > How to build a career in content marketing > How to improve your copy > How to drive organic growth > How to build a community Previous Work: > Director of Marketing at MarketMan ($100m acquisition) > Founder of HumanBeatbox: Global community of 150k+ beatboxers > Content Marketing Manager at AdHawk (Broadlume) > Content Marketing Manager at Stensul

Expertise


  • Content marketing

    I have 6+ years of experience in copywriting, strategy, SEO, organic growth, and community management. I've helped over 10 tech companies of all sizes help bring their content marketing to life.

  • Social media

    I've ghost written for CMOs, VPs, and executives on Linkedin, Forbes, and Search Engine Land. Thought leadership is integral in this day in age - and I've helped influential individuals build a community and repertoire in their niche.

Toolkit


  • Hubspot logo

    Hubspot

    14 years of experience

    Hubspots' marketing automation tools are one of my favorite out there. From A/B testing CTAs to creating email automation sequences, I helped manage and operate the CRM as the Content Marketing Manager.

  • LinkedIn logo

    LinkedIn

    15 years of experience

    I currently ghost write for executives and aspiring Linkedin influencers looking to build their brand and businesses online. Whether it's thought-leadership pieces or managing growth techniques, we help build organic audiences by balancing feeding the algorithm with high quality content.

  • Zoho logo

    Zoho

    11 years of experience

    I ran the end-to-end CRM operation as the Director of Marketing at MarketMan. Zoho was our tool of choice at the time, which allowed us to seamlessly work with our Sales team to create automation sequences and manage both our organic and paid pipeline.

Industries


  • Advertising

    Chosen as the Most Promising Multicultural Advertising Student of the year, and took part of the Multicultural Advertising Internship Program. Two years of agency experience as an Account Manager and Strategist.

  • Content Marketing

    8 years of content marketing experience across multiple industries and markets. Built organic content engines from the ground-up, helping startups fundraise from $30m to $80m respectively.

Experience

  • Yuta Media

    Principal & Founder
    yutamedia.com

    Yuta Media is a boutique content studio designed to help brands produce expert-level content, scale content operations, and grow their SEO efforts. We pride ourselves in our in-depth research process, director-level expertise, client communication, and a decade of real hands-on digital marketing experience. Here's how we serve our clients: ⚡ We've devised well-tested content ops systems that scale with you ⚡ We produce expert-level content that positions you as the market leader ⚡ 90-day program that builds a content engine from scratch ⚡ Tried and tested brand messaging, product messaging, and content strategy programs to meet you where you are ⚡ Product-led SEO programs rooted in cross-functional interviews and customer research

    Digital AgenciesB2B
  • MarketMan

    Director of Marketing

    • Hired, trained, and operationalized editorial team (6 part-time editors, 1 full-time associate) by developing content calendar, streamlining workflows, establishing editorial guidelines, and editing content – overseeing the production of 40+ content pieces per quarter • Collaborated closely with Product and actively provide copywriting and editing to ensure the value of new product features, updates, and announcements are communicated effectively • Established omnichannel marketing strategy from the ground-up as the first organizational marketing hire, improving MoM organic website traffic by 400%, website conversions by 15%, social followers by 200%, contributing to $3M MRR pipeline growth • Developed product messaging framework, provided thought leadership, and lead strategic oversight to effectively manage and expand MarketMan’s position as the market leader in the restaurant technology space • Leveraged strategic partnerships to grow marketing pipeline through co-marketing campaigns through email newsletters, ebooks, webinars, guest posts, conference marketing, and social engagement to drive referrals

    SaaSB2B
  • Stensul

    Content Marketing Manager

    • Owned end-to-end inbound initiatives and built content engine from the ground-up through a keyword-driven SEO strategy, email nurture program, and robust sales enablement content • Performed mass site cleanup via conversion rate optimization, keyword optimization, improving load speeds, and ensuring proper indexing across all search engines • Provided higher content marketing visibility across organization through a content menu and internal bi-weekly newsletter that ensured content repository became searchable and practical, ensuring alignment and opening up collaboration opportunities across teams • Produced brand identity deck with templates, brand guidelines, editorial guidelines, and icon library that unified the stensul brand

    B2BSaaS
  • Human Beatbox

    Co-Founder

    • Magnified the media property’s monthly unique page hits from 8,000 to 120,000+ in 18 months through SEO, a clear content strategy, community outreach, and growth hacking. • Rebranded the publication with a new logo, typeface, colorway, and established a distinct voice that resonates with our community. • Produce, sponsor, and judge over 10+ of the largest beatbox events globally. • Spearhead branding, community development, editorial workflows, social listening, and content management. • Grew Instagram and YouTube accounts to 40k and 82k followers respectively through a consistent content strategy and influencer marketing

  • AdHawk

    Content Marketing Manager

    • Owned end-to-end marketing processes, generating nearly 50% of Adhawk's total leads • Increased blog's monthly users from 8,800 to 21,000 over a year through writing, branding, design, distribution, reporting, and optimization • Boosted time on page from 26 seconds to 2 min 27 seconds by engineering compelling storytelling through evergreen content • Researched, designed, and created downloadable assets such as infographics, cheat sheets, and ebooks to drive sales-qualified leads and earn authoritative backlinks. • Wrote, aggregated, designed, and distributed weekly digital marketing newsletter for an audience of over 4,400 engaged subscribers. • Strategized, shot, designed, scripted, edited, and distributed a show featuring the Co-Founders of AdHawk, racking up 150+ organic shares and 15% growth

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