Founder, Entrepreneur, Investor & Advisor. YC alumni
I had many different experiences with fundraising, from Angles to VC, to private equity investors. I have raised $20M+ for my previous startup. I learned a few interesting fundraising lessons through my experiences, which I would love to share with you. We can also practice your pitch deck, help decide on the approach and when to go and raise.
For me, growth hacking is almost like 0 to 1. Growth hacking is nothing but using a set of marketing channels (or hacks, you might say) that will take your startup from level zero to significant traction. In my experience, you always start with the things that don't scale to learn about the customers; then, you figure out many opportunities to reach them.
I've learned the hard way about product-market fit on my previous startup, where after a $2.5M seed round, I needed to change the whole business model. I thought I got it, but the market showed me differently. I often talk to founders who believe they’ve found product-market fit when they haven’t. This is a problem because they start to increase the burn and optimize their product before discovering what needs to be built. Finding product-market fit = focusing on the market first.
I know the road is always hard and full of surprises and frustration. I know how it is to work 24/7, hit walls, and feel like you are against the world. I was lucky to have 2 co-founders, family, and few advisors who helped me go through those hard times, so now I want to be here for you.
I have bootstrapped my startup from 0 to 1.2M in yearly revenue in less than a year. I learned many different techniques, found some interesting tools, and created my own systems to do a lot with little, and I would love to share it. If you are at the beginning of your journey, I highly recommend starting bootstrapping.
I managed most of my projects and my employee's projects on Asana for years now. I have different templates and different strategies for using the tool within a team to be productive.
Itay is awesome! Although his advice for my startup was a little hard to accept at first, it is definitely what I needed to hear. He is very knowledgeable in his field and is very passionate about his role as a mentor. His advice has had a profound impact on the direction my startup decided to take and I have nothing but immense gratitude! He would tell it like it is but it's all with good intentions. And if anything, Itay gave me an advice that no one else would and managed to make me listen ! :D
Itay was fantastic to speak to and was very forthcoming with his experience. He gave great advice - I really appreciated his time and friendliness. He is someone that has walked down this road before and it's amazing how generous he is with his time and advice - really great mentor.
Super Professional, Gave some excellent advice on growth hacking and scaling my business.
I've had several mentor sessions with Itay and he always provides a new perspective and new ideas for approaching challenges and growing sales. He is also extremely encouraging and positive!
Itay truly is a beautiful, kind soul. Yes, he has a ton of knowledge and gave me lovely resources. But more importantly, he just knows the right things to say to make you feel comfortable and great. He has an amazing mindset and tries to embed it onto others. It's so obvious that he genuinely likes helping people and making them feel better. And he is great at it. He never made me feel rushed. As a mentor, I had a lot to learn from Itay in terms of mindset. And how I talk to others and treat them. Thank you!
Amazing talking to Itay as usual! He gave me lots of advice regarding vesting for shares in my company. Totally recommend Itay to anyone starting a company who wants to get things right!!
"if it's part of your plan [strategy/initiatives], it's not a vision" great nugget I got from Itay on our discussion about how to extrapolate a vision of a new business initiative. I'll also be using his real-life Laundry business example to re-think my initiative's vision.
Another great meeting. See you soon
I was really impressed by Itay and his mindset. I wanted to validate my idea of starting a marketing consultancy. We had a chat about what's possible, how to look for clients, what are the growth hacks and shortcuts. But also we discussed my motivations, drivers and some philosophy around success. And all in 30 minutes 😄 Was super inspiring and helpful! Thank you Itay for your time!
Itay was great at setting my focus and clarifying when the right time to fundraise is. His experience and expertise are immensely helpful to me.
Itay was gave me great advice would come back to him again.
Helpful and relevant advice!
Itay really is a great professional with a very interesting background who was super helpful with his tips to solve all my doubts and questions.
Awesome! See you again
Itay was really helpful in thinking about how we should benchmark where we are with Product Market Fit!
I had a great call with Itay today. My challenge was around identifying opportunities and leverage points within or related to my existing role, and thanks to this call I was able to understand multiple perspectives and solutions based on his own experience that I would not have considered on my own. Very helpful call and highly recommended mentor. Thanks Itay!
Itay was fantastic. We got straight to business and he had great insights, listened and packed the 30 mins with great takeaway info. Thank you Itay.
Itay is an experienced mentor. In such a short session he was able to give some extremely practical advice on the challenges the business needs to solve to move forward. Thanks!
Itay provides valuable top-notch advice on where I am lacking in my SAAS business. Just as we thought we should focus on growth, we forgot about the foundation. Its been a pleasure speaking with Itay. Awesome and a respectable guy in the industry.
Thank you for the advice. I really appreciate your time!
Call with Itay was an eye-opener in some sense. Advised me to focus on early adopters only and not worry about the launch at all. It probably saved me 1-2 months of pain.
Itay has been really friendly and gave me lots of great advice on where I should be focusing my efforts in my company. He's got really good ideas and I will be surely implementing them. Totally recommend him. Thanks Itay, speak soon!
Itay was simply AWESOME! He gave me great path to follow and helped me focus for better a better overall outcome. Really appreciate his expertise & knowledge. HIGHLY recommended!
It was quite enjoyable. Thanks for all the feedback which makes me think more about where I have to focus on at this stage.
What's there to say we closed a successful seed extension round wot more than helpful advice from Itay. He cuts right through the BS and doesn't beat around the bush.
Itay quickly diagnosed what was wrong with my mindset and came into the call knowing exactly what kind of advice to give me. He was patient and give me practical advice on how I should approach my problems different. It was a big confidence boost and gave me some much needed encouragement. He also stayed on longer than agreed upon so finish out his thoughts and make sure my questions are answered. Thank you!
Nice to have a talk with Itay regarding my pitch deck. he mocked the interview process and questioned while I was presenting him my deck. He provided feedback at the end of what needed to improve. It is very helpful to me since I am very new to this pitch deck and fundraising stuff, I am more confident to talk to real VC this Friday about my business. Talk to you again later Itay, sorry that it was only 30 minutes, the time ran out so quickly. :). Thank you very much, and really appreciate your time.
Fantastic insights and very pointed perspectives on where I should focus my energy and attention on. Thanks Itay.
Itay is the best. He is knowledgeable, positive, generous and straight to the point. Highly recommend him for anyone looking for guidance on early stage start-ups.
Great call with Itay. He's very passionate about providing value not in the abstract, but giving specific actionable advice, helping to focus on strengths and delegate weaknesses to others, and going above in beyond in offering additional help. Thanks Itay!
Very useful. Very energetic and gets in the detail of the problem you are trying to solve. I walked away with clear, actionable insight.
What I love the most is meeting incredible people with an incredible sense of humanity. 🙏 It was really enriching to share experiences and speak about the importance of living purposely and our personal development paths. It was instrumental in our discussion. He immediately graps our vision and quickly opened my eyes to a potential weak onboarding element in the app to keep an eye on. Itay is such a brilliant mind with a fine flair for business opportunities. I look forward to our next chat :)
As a solo founder - I feel like I am constantly walking around with the weight of the world on my shoulders. After 30 mins in conversation with Itay, I am discernably happier and lighter. He was a great listener, extremely encouraging and was able to share a lot of useful advice for someone in my position. It was just great to gain insight from who has been through the struggle. Thanks so much - Speak to you soon!
It was a pleasure speaking to Itay! He gave us tons of valuable information guiding us on what our next step should be! Thanks Itay!
Great talk with Itay about prepping for our investor chats. It was short but jam-packed with useful mindset tips. Highly recommended :)
I booked a session with Itay because I am trying to grow my copywriting business, charge more, and find clients that are willing to pay more. Itay is a serial entrepreneur and I have found it especially valuable to speak with entrepreneurs that have built and successfully exited companies. We mainly spoke about content. Content is how get clients that will pay you what you're worth. We talked about content monetization, content arbitrage, and finding a partner to help in the production of content. One key question I had was, "How do you keep yourself oriented while playing 'the long game'?" Itay said: “Strategy for the long game can only work for the long game. Invest in structure. You’re going to do have to do it at some point, might as well do it now!". Itay also gave me some great parting words to think about: “Find a way to enjoy the day to day. No one is making you do anything you don’t choose to do. Find and keep your center. Keep your head up and find joy in the process.”
It was my second session with Itay, and once again he left me with golden advice. I'm very grateful, and I think it's going to make a real difference to my business. Thanks!
Many Thanks to Itay for his time and his really profound insight into Fundraising. Truly appriciate
Itay was patient to listen and audit our funding situation before sharing his vast personal expertise on his foray into the funding world and how he came out on top to where he is today. Thanks Itay. :)
Thanks for the helpful and creative discussion. Appreciate you taking the time to step into a target customer's shoes!
Itay is a great mentor who is always full of ideas, resources and advice that helped me to grow my business!
I enjoyed speaking to Itay. He gave me some ideas and spent time focusing on my marketing mindset around outbound marketing.
Itay was really fantastic! He spent more time than originally planned, gave me great initial tips to consider and advice me to schedule another meeting when I would be ready. I'm looking forward to doing another session with him!
Itay is smart, kind and humble. It's a winning combination. Our first session has really got me focused on what's next as a founder. His feedback was both meaningful as well as actionable.
I had a great session with Itay! I went into the session expecting a few tips on cold outreach, and I got that and much more! I was left with some great ideas to think about for my business model. I'm looking forward to updating him on how things go. Thanks, Itay!
Itay shared his valuable experience as a founder and was extremely helpful to my research. Thank you!
I really appreciate our talk. Itay's extended experience is definitely useful for a startup founder like me!
Thank you Itay for the wealth of experience and knowledge that you brought to our discussion. Itay cuts right through the details and goes for the fundamental issues. In our case, it is to go back to the true pain point we're trying to alleviate. He hammered that point in with examples of his personal startup experiences and others'. He was also quite generous with him time and we went over the allotted time. I would recommend him to all you entrepreneurs!
Continue to appreciate Itay's time.
Itay continues to help my startup to chart our course for customer acquisition. He's been really helpful in moving us towards good fundamentals.
I got two big takeaways from the meeting, which were really helpful & insightful. It's exactly what I was hoping to get out of the meeting.
Itay always keeps it real. It's great to have some guidance and direction when it comes to growing my business.
Really helpful, thank you for the session.
If you're looking for some BS-free advice, Itay is your guy. He gave me a lot of great ideas and frameworks on product to think through.
Itay has been really helpful in helping us to think through our strategy! He's a joy to speak with and always has wonderful insights as well as practical tips on how to think through and execute. Highly recommended!
In 30 mins Itay was able to give me clear structured advice on how to launch my MVP, I'll be back in touch once we've hit our next milestone
Itay was great at helping me figure out next steps for luanching our product.
Itay Forer is an absolute powerhouse of a mentor. His insight into my strengths as a founder and how to translate these strengths into an execution plan added tremendous value to my startup. He altered the slope of our trajectory, which is a remarkable feat and speaks to the comprehensive range of his own startup experience. Experience the magic yourself by booking a session with Itay ASAP.
Itay changed the way I strategically sequence the day-to-day coherent actions that affect my startup. He's the best.
Itay is an incredible person and inspiring mentor!
Itay helped me go back to the fundamentals of my messaging strategy, which has been very helpful!
Itay had an incredibly helpful perspective that will help my projects going further.
Always insightful chatting with Itay. Really appreciate it!
Itay suggested a bunch of relevant ideas that he's learned from experience - really appreciate the time, and look forward to implementing! Thanks again :)
Itay continued to give good advice and explain his opinions and advice in detail.
Itay quickly understands what's going on and then makes you the right questions to help you see it too :)
Itay was great. Both kind and realistic about what our company needs to do.
We went into the session with pricing models in mind... and we left the call with solid business advice that will likely shape the path of our start-up. Itay has the ability to zoom out, analyse the big picture and provide great ideas. He has a sharp mind that understand things quickly, and he asks quality questions that led us to valuable insights. Highly recommend.
Itay is a real brilliant man who gets the issues very quickly and hits them on the head with extreme clarity. He is very knowledgeable in many many aspects. He is very friendly and you feel comfortable talking to him. PHENOMENAL
Absolutely amazing, as always.
Itay is great! The session with him was very helpful. We have confirmed steps, that I had in my head and also come up with some good product ideas for the future to test. Itay, thank you!
Great as always!
Itay provided a range of great ideas when it came to testing digital acquisition channels beyond the typical DR performance channels. The call was structured well and wrapped up with a summary of what we chatted about. Recommend having a chat with him for anything marketing related.
Really great insights - Itay is very experienced and gives really good impulses on how to improve. He takes his time to understand the situation and gives very constructive input. Thanks Itay.
Thank you for the call!
Really enjoyed the call with Itay! He was really knowledgable about how to get b2b clients and took time to dive into my business.
Great call as always!
Itay gave me really actionable advice on how to find a interesting business problem to work on, and I'm very happy to have spoken to him several times :)
I had a great call with Itay. He is really looking to put himself in your shoes when giving advice or thinking about solutions. He is also really interested in helping other entrepreneurs, and having follow-up calls that might help.
Itay was great! Super knowledgable and gave me some great advice.
Second session with Itay, which was a great follow up call to the first. We discussed my biggest challenges and identified ways to overcome them. Great chat.
Beyond just being great at "startup" - Itay's an overall great guy. At least 3 times in our call he reiterated "this is just my opinion, I might be wrong." Humility mixed with sage advice is the ideal mix for a mentor, and Itay's got that going on. I'd recommend Itay to anyone that feels like they're drowning in the day-to-day tactics of growth and wants to zoom out for a breath of fresh air. Long-term success isn't going to be a function of any handful of individual tactics. You need a strategy.
Itay was awesome. He understood my business and the market we operate in, and gave some great advice on how to address our growth areas. He is introducing me to some people he knows, and recommended only tools he has used / is using.
Another awesome session with Itay! Truly appreciate the feedback and advice.
Itay understood my need and gave me the right advice to move forward. So helpful!
Itay is very insightful and piques the curiosity of any startup direction. He provides not only pivot points for your business but also further clarity on the overall vision.
I was amazed by all the knowledge Itay has, also he was able to think of different options for a PaaS offer like ours.
It was great to talk with Itay today! Really helped me get a step back and look at the bigger picture. Thanks
Had an incredible session with Itay. He's super knowledgeable across a wide range of topics and gave invaluable advice/feedback. I'm excited to continue working with him!
Great session. Thanks Itay!
Itay has been a tremendous help in building a strategic plan and direction for the company!
Itay helped me tackle the problem in a different way and think outside the box, thank you a lot.
Not only is Itay an incredibly nice guy, he is also super experienced, and very generous with his time. Our call on start up funding gave me exactly what I needed. I am looking forward to our next call on strategy soon! Thanks again :)
Absolutely amazing! Thank you Itay :) Looking forward to more calls with you.
I can't say enough about how helpful and knowledgeable Itay is! He was well prepared, and fully understood the stage we're at, including the priority questions that we're solving for right now. He's a must-book for anyone looking to launch or scale!
If you're just crafting out an idea, you're probably thinking about the near term 3-6 months and about how the competition's gobbling up the available market. Itay helps you freeze time, zoom out, and consider both how large and what the market actually needs. Very useful thought exercise which helped me reevaluate the opportunity I could be tackling - and that I'm not too late (yet at least!) Oh, and he adds in a very much needed sprinkle of gratefulness and affirmation. You are already successful pursuing a venture that you care about!
Itay goes above and beyond. He's helped me to understand strategy and has some good insights.
Itay's impressive range of expertise and ability to listen to my specific problems changed my startup's growth strategy. He's an absolute gamechanger!
In our 1-hour session, Itay helped me thinking about the reasons that got me started on my entrepreneurial journey that I was losing sight of in the last few years. I need to think hard about what's important to me and focusing my energies on that. I'll schedule another session for sure once I got a bit more clarity.
Itay has been really helpful and knowledgeable. Thanks!
Sincerely cares about the work he does. His success revolves around your success and he will be right by you every step of the way!
Itay left me with so many good ideas to execute on and actions to take. Highly recommend chatting with him!
In the ~10 mentor calls I've had on GM, Itay's comprehensive range and depth of early stage startup experience is unparalleled: from founder-mission alignment to strategy to tactics to execution, he can cover it all and drill down into your most pressing domain. He's a great listener & authentic person who has been through the gauntlet of startup battles himself. He's a wonderful addition to the Growthmentor community and I urge you to get his advice. An outstanding mentor!
I had a great introductory call with Itay this morning! He clarified the importance of having a sound strategy, guiding principles, and a tactical gameplan. He's even sending me homework on the first day - that's my kind of mentor!
Itay is fantastic. Very knowledgeable, generous with his time, and fun to talk to. Great at brainstorming ideas. I loved how he structured the time: lots of questions up front, then volunteered a ton of ideas as he got to know my business more. Looking forward to connecting again!
Itay was amazing. He was really, really helpful and went above and beyond. He really understands strategy. The call was a big help!
Very helpful! Got so many new ideas and support from Italy, I didn't expect that. i mostly love that he is talking about strategy rather than tactics. Hope we will connect soon.