Growth and Operations
I'm a growth-focused operator with experience in the US, Latin America, and Europe planning, developing, and executing strategies to boost business growth and scale operations. I've gone from zero to 100+ people with millions in revenue, overseeing all aspects of the business. Specifically, I can help with: - Sales: structure, operations, process, reporting, hiring and management - Demand generation: build a demand engine, explore different channels, automation, org structure, metrics and goals - Funnel conversion: lifecycle management, experimentation framework, metrics - Hiring and culture Why growthmentor? One of my passions is to help fellow entrepreneurs grow. I collaborate with several organizations in Portugal, Latin America, and Silicon Valley promoting entrepreneurship, helping young entrepreneurs establish their ventures, and investing in new ventures. I hope I can be a resource to you.
Do you have a solid understanding of your funnel? Are you measuring the right indicators? Do you have visibility into all your bottlenecks? Do you know how your funnel varies depending on the type of user you want to acquire? Do you have an experimentation framework that can help you improve your funnel performance?
Customer success is more strategic than most people think. The choices you make have an impact beyond your current customers. It impacts your storytelling, what investments you make in different parts of the business, and what types of clients you target. How to structure your CS team? How to measure performance? How to scale and make it efficient? What to automate and how?
How to build an efficient acquisition process that keeps you informed at all times of all key metrics and red flags. That's what marketing automation is about. How to think about your martech stack? Do you have a clear understanding of the data flows and what you're measuring? How to implement a good process?
Finding product market fit starts with a good go-to-market approach, consistent experimentation, and solid measurement. How to pull insights from your data that inform your next steps? How to run experiments? What's signal and noise? When do you know you reached a milestone?
How to do efficient outbound that scales? That's a challenge most companies have, especially when you want to ignite your growth engine. How to find your prospects, engage in a non spammy way, and scale that operation? Those are the challenges I can help you solve.
I've worked with Salesforce for the past 10 years. I can help you map your process to Salesforce, create actionable reports, finding the most impactful metrics, and use Salesforce to manage your revenue team.
I specialize in building agile marketing teams and scalable demand-generation engines for B2B tech companies through results-driven creativity: crafting captivating brand narratives that don’t just inspire but deliver real business impact.
I run growth at Run The World, including demand generation, sales, business development and customer success. Run The World is an early stage company helping community leaders around the world manage and monetize their audience through online events.
I ran Demand Generation; Sales and Marketing forecast; Revenue Growth; Operational cadence.
Created one-stop point solution for wine list and inventory management, saving restaurants up to 20% in costs. Led product design, marketing, and business development, closing and onboarding 1K local businesses.
Led sales, marketing and operations.