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Holly Knoll
Founder, The Consultant Code
Bio
I bring structure, clarity, and focus to the chaos of launching companies. My expertise in entrepreneurship and building Project Management Offices (PMOs) makes me an ideal mentor for startups who want to scale and translate their big ideas into an executable plan. If you struggle with execution, creating plans, and organizing the myriad of things that come along with starting a company - I'm here to help. With over 20 years of experience, I’ve helped brands like Target, Airbnb, Sephora, and Gap overcome project challenges and turn big ideas into action. Specialties: Product roadmaps Executable Plans Portfolio / Program / Project management Strategic planning & governance Optimizing project portfolios Executing complex initiatives I also run The Consultant Code, an 8-week program helping women start ventures, and host The Everyday Entrepreneur Podcast, featuring interviews with women founders.
Expertise
Community building
I have established an in-person community of over 150 women. We meet on a monthly basis and share ideas and connect overall. I can help you set up an in-person or online community to build loyalty to your brand and business.
Email marketing
I am experienced in setting up lead magnets, marketing funnels, and writing emails that get opened! If you are looking to grow your email list and get your customers to schedule calls or buy your product, I can help you accomplish this as I've built this for my own company.
Mindset coaching
Starting a new venture can be a rush of emotions at any given moment. As a trained coach, I will work with you to manage your mind and the thoughts that come along with your new venture - the ups, downs, and everything in between. You'll walk away with tools to get you through even your toughest days.
Social media
I've established successful social media chanels for both of my business and have developed strategies to land clients via social media. I have proven strategies to grow your business via lead magnets and / or use social media for top of funnel to attract the RIGHT customers to your business.
Technology and tools
I can help you decide which workflow, project management, and productivity tools will best help you run your business and keep your operations efficient, organized, and transparent.
Venting frustration
As an experienced business coach and business owner for the past 9 years, I know that running a business is not all roses and sunshine. If you're looking for someone to vent frustration, let's chat. I'll help you reframe your thoughts so you can walk away feeling empowered and re-energized.
Toolkit

Canva
9 years of experienceI use Canva for nearly everything that is electronically shared. From social media posts to lead magnets to bio sheets. I have used Canva for many years and can help you set it up for your team and ensure your branding and vision is captured in the tool.

Flodesk
10 years of experienceAs a friend of the Flodesk founders, I was part of the early adoption program of Flodesk! I use it to power all of my email marketing. I also use the Checkouts platform to collect payments for my in-person networking events and Workflows for automated email marketing. I know Flodesk inside and out and consider myself an expert.

Kajabi
8 years of experienceI am an experienced user of Kajabi and have scaled my coaching business using this tool. All of my course materials are stored on Kajabi, and it is also the platform that collects my payments.

Squarespace
9 years of experienceMy website is built on Squarespace. It was built by a designer but I maintain and manage it, I can help you troubleshoot issues, set up a blog, integrate with Flodesk, implement Acuity Scheduling, and give you feedback on look and feel. I also can review your site to ensure it is achieving your goals and help you design it in a way to build your email list.
Asana
7 years of experienceI use Asana to run projects for my own business and have implemented the tool at large retailers for Portfolio / Program / Project Management. I know how to leverage Asana for quick wins that create transparency across an organization - from anything to Product Roadmaps to Project Plans to Status Reports. I've also developed a Project Intake process using Asana that funneled all business requests to tech teams in an orderly fashion.
JIRA
17 years of experienceI've implemented JIRA at multiple companies, optimizing the tool to track, optimize, and report on workflow. I have onboarded teams on best practices and how to leverage JIRA in a way that is simple yet effective.
LinkedIn
17 years of experienceI can help ensure your profile and / or business page is optimized to attract your ideal client or customer via LinkedIn. I can share my best strategies to create meaningful connections on the platform via content creation, direct outreach, and more! I served on the LinkedIn for Small Business Advisory Group and love seeing small businesses thrive on the platform!