
Hannah Lipschutz
Conversion Copywriter | Email Strategist for eCommerce brands
Hannah is so warm and wonderful and generous in sharing her extensive knowledge. We had a great conversation about email strategy, pricing, implementation and much more. Can't believe we covered so much ground in one session! I'd love to speak with Hannah again soon!
I had another call with Hannah, and in just 30 minutes she helped me solve something that would've taken me days to figure out! I've talked to other copywriting mentors before but the value I got from speaking with Hannah is on a whole other level. She is seriously one of my favorite Growth Mentors!
Bio
If you're anything like most eCommerce founders I know, you know that email can do so much for your brand, but you've just got so.much.on.your.plate. I'm here to make sense of the email bit for you. They all say that you can get an ROI of $42 on email. But that's true only if the emails are done well. Let's make that happen! šŖ Hey š I'm Hannah, and I can help you: ā Figure out the core flows you should be setting up ā Decide on your basic segments ā Audit your account to see what's working and what's not working ā Understand what your target audience needs to hear to press the 'add to cart' button ā Set up a basic email content calendar ...or with anything email / messaging / strategy related. Excited to hear more about what you're working on.
Expertise
Copywriting
Strong strategy lies at the base of all good copywriting. If you need help figuring out your messaging, we'll start with the 'why', with understanding who we're talking to. That will help us understand what we need to say to get your audience to convert. (Because what you want to say and what your customers need to hear is not always the same thing.)
Email marketing
I've strategized and written hundreds of emails for ecomm brands across the globe. Email is powerful -- when done right. I can help you plan out new sequences or help you troubleshoot an existing sequence that's not working so well.
Toolkit
Trello
8 years of experienceI love using Trello as a project manager. It's super simple, the learning curve isn't too tough, and it gets the job done. Very easy to interface with staff through the boards.
Industries
E-Commerce
I help eCommerce brands grow their business through emails. I can help you set up the main flows (welcome, abandoned cart etc) or troubleshoot and optimize what's not working well.
B2C
For anything email strategy + copywriting, I'd love to help out. We can brainstorm different email ideas or set you up with a sustainable email plan for your business.