
In charge of growing awareness and adoption of the Square Developer Platform + launch features for software developers, businesses and partners.

Go-to-market expert | Product Marketing Manager for SaaS businesses
I am a SaaS product marketer and have managed a very (very!) long and wide and odd list of initiatives, starting from positioning and messaging to organising trade show sponsorships and then manning those booths myself, designing last minute assets on canva, launching repricing initiatives for 120'000+ customers, setting up a product marketing team from zero, working on new product launches, designing any - literally - any type of sales enablement material and probably a few more marketingy projects that I'm currently forgetting. I am a bit of an automation geek and have worked with web scraping (meaning I was the one who actually did the scraping), trello powerups, VBA, queried a lot of data in snowflake and keep working to make the list much longer and learn a few more tricks.
6+ years (and counting) of experience in product marketing -- this spans product and market launches, post launch activities, pricing and repositioning initiatives.

In charge of growing awareness and adoption of the Square Developer Platform + launch features for software developers, businesses and partners.