We help people make the transition from 9-5 to full-time freelancing. Weβre still early so as of right now, so thereβs just a course on how to make this transition. But so much more content to come on why freelancing is SO much better and how to jump into this business model ASAP.
Faith Storey
I Help Top Performing 9-5 Employees Switch To Freelancing
Honolulu, United States (-05:00 UTC) Englishfrom Augusta, United States
Usually responds in 14 hours
Free
Price per hour
Not available
Time Blocks Available
5.00
38 reviews / 56 sessions
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Next availability
Not available in the next 30 days
Bio
[ if you don't see a time, send me a message ] Hi, I'm Faith. π I'm a full-time freelance performance marketer. I have a successful freelancing business and solely freelanced for 3+ years. I consistently make over $100k while working less than 20 hours per week. And I'll teach you everything about freelancing... π How do you make the switch from 9-5 (or at least start freelancing as a side hustle) π How do you setup pricing π What services you should offer π How to find clients on & off the freelance marketplace π The mindset you NEED to have when freelancing π How to work ON your business & not IN your business π Also - I can review your Upwork or portfolio and provide feedback to improve the odds of you getting more clients I also have a course that goes into how to make the transition to freelance in much more detail at onlyfreelance.co.
Expertise
Mindset coaching
Oftentimes us marketers are so good at marketing for our businesses, but we aren't so good at marketing ourselves! I'll help you change your mindset towards freelancing so you believe you *can* do it and that you also deserve the pricing you ask for.
PPC strategies
I have managed over $10M in ads on search, linkedin and facebook/ig. I can break down your current campaigns and make recommendations for improvement or build a campaign from scratch.
Pricing strategy
Not sure how to price your services as a freelancer? What should your hourly rate be? Should you charge based on retainers? We can talk all the different options so you can feel confident in every prospecting call.
Venting frustration
Tired of your job? Not sure how to quit and start your own business? I'm here to listen to your problems and help motivate you towards starting your own business.
Toolkit
Google Ads
9 years of experienceHave managed easily over $1M in search ads through various clients. Can help with keyword research, improving QS, reviewing your account and making recommendations, and also setting up a new account from scratch. Can be more tactical or strategy based on your needs.
Facebook
9 years of experienceHave managed over $1M in FB ads for various clients. Can help with account structure, optimization or creative suggestions. As this channel constantly evolves, it can be hard to stay up to date on the best tip and tricks. I try to keep up with this so if you want to talk about trends we can talk about that too.
Google Data Studio
9 years of experienceCan help you use GDS to build reports for performance marketing. Used in combination with tools like supermetrics and google sheets. Can also help with non-paid ads reporting like basic google analytics <> GDS type of reports.
LinkedIn
9 years of experienceHave managed both big (100K+ monthly) or small budgets on LinkedIn for various clients. Can help you with account structure, ad creative, audience targeting suggestions and other misc LinkedIn ads tactics. Can also help you build up a campaign from scratch.
Supermetrics
9 years of experienceMy go-to for paid ads reporting. Primarily used with google sheets so I could create custom formulas for google data studio. Have also used similar tools like two minute reports or power my analytics.
Industries
Cannabis
I have worked/managed ads for a CBD brand in the past and know it is quite difficult. If you are working with a CBD brand, we can talk shop on what I have seen work in my experience.
Creative Agency
I have worked in-house at agencies and also white-labeled under bigger agency brands. I have also trained in-house employees at agencies as a freelancer, so training their junior ad ops specialists on google or FB ads.
SaaS
Have worked for various SaaS companies over the years. I have worked both in a trial/subscription model and a traditional B2B demo model. I prefer working with a trial/subscription model because it is easier to improve the metrics instead of relying on a sales team.
B2B
Have worked for B2B companies in both a trial/subscription model and a traditional B2B demo model. Some clients include Rippling, Vouch, Bridgecrew, Casetext, Forethought and others.
B2C
Have managed ads and had clients in this space, mostly on web-based applications, not mobile apps. If you are asking questions regarding mobile app advertising, I may not be the best mentor for you. Clients include: Flux, SaaStr, Stilt, Genomelink, Amplify and others.
Legal Tech
Weirdly have quite a bit of experience in this area due to working FT at a legaltech company, Casetext, and consulting for another, Lawyaw. I know a lot about this space and targeting attorneys, if interested.
Experience
Contrarian Thinking
Growth Marketing ManagerGrowing the biz to help others learn how to buy businesses.
Casetext
Growth Lead - Self ServiceOversaw full-funnel growth of self-service product at Casetext. - Hit Q3 2020 ARR goals by 120% - LTV CAC ratio was 33:1 - Managed SEO agency to help fuel our organic channel efforts - Owned & tested customer lifecycle comms via email and product tours/in-app notifications. Some tests led to 2x the conversion rate to trial/subscribe - Consistent quarterly ARR growth despite fluctuations in churn due to COVID
LegalTechSaaStr
Senior Growth Marketing Manager- Created gated content / inbound strategy Result: Increased list growth 150% YoY - Managed $250K spend across Facebook, Google, YouTube, Quora, Twitter and channels to drive ticket sales Result: Overall great ROAS. Some notable campaigns: Spent $4K on Facebook, got $26K in return = 1346% ROAS. Spent $400 on Twitter, got $6.5K in return. - Managing all social channels and seeing significant MoM growth since optimizing & running weekly tests Result: 0-50K+ on our Quora group in less than 6 months - Scaling marketing content through automating + outsourcing to produce video content at scale - Optimizing on-site & historical content to improve SEO Result: Ranked for multiple VC-related search queries, improving our site traffic 128% YoY - Run CRO tests on landing pages, ad copy and more to reduce CAC and increase ticket sales Result: Email submission page previously converted at 10%, after redesign it converted at 52% - Management skills by overseeing a team of 4+ contractors - Created system to iterate growth tests at scale
E-CommerceSaaSB2CB2B