
Ewa Lewandowska
Growth Product & Monetization Strategist
Bio
I am a strategist, MBA program director, researcher and speaker with over twelve years of experience driving revenue and impact. My focus is on leveraging innovation, critical thinking, and sustainable solutions to address our contemporary challenges. Throughout my career, I have worked with global organizations such as Lyft, HP, Dell, and the UK Government Digital Service, managing multichannel campaigns focused on user acquisition, retention, and monetization. At ClassTag, I launched multiple product-led revenue streams, growing them from zero to seven-figure revenues, while driving deep engagement and customer advocacy. I specialize in strategic product management, helping startups reach product-market fit and unlock scalable growth through research-driven, customer-centric strategies. Currently, I am leading the equitable MBA at the Global Center for Advanced Studies (GCAS), emphasizing diversity, inclusion, sustainability, and innovation. The program centers critical thinking, ethical leadership, and impact-driven strategies in business, while equipping professionals to lead through AI automation and digital transformation with integrity and insight.
Expertise
Product market fit
I have extensive experience in user research and launching new products which reached 7 figure annual revenue. Additionally, I worked with over 50 early stage founders as a consultant over past 12 years.
Toolkit

Airtable
2 years of experienceOne of my favourite project management tools! Clear, collaborative and versatile. I've used Airtable for content management, product and project management and personal projects.
Industries
Education
I held a senior product role at an edtech (education technology) app with 5+MM users in the United States. I'm familiar with B2B and B2C education technology market, especially in the US.