Edoardo Cenci
Co-founder | Product and growth strategist | FinTech expert
A seasoned fintech professional with a comprehensive grasp of banking operations, highly skilled in minimizing wasteful capital spending.
My call with Edoardo was very informative and productive. I came into the call with a need to help me start crystallizing a strategy for my idea and Edoardo's responses were super helpful, got to the heart of the matter, and gave me a great starting point.
Insightful and helped me get my head around marketplaces! Edoardo got straight to the point and provided some really detailed written feedback as well, which has been invaluable as a reference point.
Bio
Hi! I’m Edoardo and for more than a decade I have been helping financial institutions of all sizes (from small start-ups to large banks) to match customers’ needs with successful products, structure compelling GTM strategies and create profitable and mutually beneficial strategic partnerships. My objective is to create sustainable growth. I am a founder too and, trust me, I understand the challenges! I’m here to provide you with a fresh point of view, share my knowledge and help!
Expertise
Go to market strategy
A well thought through go to market strategy can make the difference between a successful launch and a failure. I have created my own checklist that can be adapted to multiple scenarios, let’s chat about it
Idea validation
Let me be your external point of view and let me ask you the right questions. If we then find that there is a blocker or a problem to overcome, I am happy to brainstorm the solution or the alternative together
Product management
Are you listening to what customers are telling you (directly and indirectly)? Are you tracking what competitors are doing and how the landscape is changing? Do you have a compelling vision and mission? Let’s chat about products
Product market fit
A great product market fit describes a situation in which target customers’ needs are fulfilled, the price point at which you are selling enables you to generate profits and customers’ satisfaction drives growth. To enable a satisfying market fit, when creating a product, it is important to find the right balance between discovery and development. Happy to share my framework and review the approach together
Toolkit
LinkedIn
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