Eden

Even if you have product-market fit and a team of excited investors supporting you, you're still up against multiple competitors... and their gigantic ad budgets 😅 But you *can* still acquire new customers and grow your startup without wasting all your runway on social ad placements. How? By - 👉 finding out how your audience thinks and what they care about, and - 👉 developing the right messaging + copy that bridges the gap between what you want to say and what your audience needs to hear from you to convert. (Whether “convert” means giving you more funding, signing up for your free trial, or even buying from you right now.) Hi 👋 I’m Eden. And for the past 7+ years I’ve been driving crazy growth for multiple SaaS & tech with bold & powerful messaging strategies and conversion copy. And by “crazy growth” I mean: ✅ Landing page controls (that are still driving sales 12+ months post-launch) ✅ An evergreen funnel that helped drive $1M in sales in 1 month (new offer, saturated market, cold traffic) ✅ A sales page optimization that drove 500+ applications for a $2K course (in the middle of a global pandemic) ✅ A landing page optimization that beat the original control by 367% (from 4.5% to 21%) ✅ Pitch decks that have won tens of thousands in funding from investors ✅ And more... I come armed with a degree in Anthropology and Sociology (which means I geek out over your audience + will find a way to crack their mindset in a non-manipulative way), 4 years in direct sales, and 7 years in conversion copywriting - and with one core purpose: Helping you figure out the best way to communicate with your audience so that it drives them to act. So if you’re struggling to catch your audience’s attention, or your landing pages, websites, and marketing collateral aren’t converting well, click below to book a mentoring session and we'll work on your copy + messaging strategies together. **P.S. if you made it all the way down here - awesome. I have limited availability but if you'd like to book a call outside the available time slots just message me and I'll see if I can set you up with a custom session.**

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  Conversion rate optimisation

  PPC ads, landing pages, sales pages, or websites not performing like they could? We'll dive deep into your current messaging strategy at every stage of awareness, every step of your customer's journey, and every part of your funnel to see if your core messages are in tune with what your customers want. And together we'll tweak, reorganize, or rewrite parts of your copy to drive higher conversions.

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  Copywriting

  You might know how to express yourself well, but bridging the gap between what you want to say and what your prospective customers/users need to hear from you (in order to convert) using words is HARD. As a senior-level copywriter, I'll show you how you can use user insights (plus Anthropology and Sociology) to understand how your customers think + see the world around them, and find the messages that nudge (not push) them to click through, sign up, or buy from you - right now.

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  Growth marketing

  You don't always need a deep Google Ads budget or guerilla marketing tactics to capture your audience's attention and get them to sign up or buy. We'll investigate where your audience hangs out and use both online-and-offline marketing tactics to help drive you solid growth.

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  Basecamp

  11 years of experience

  Great for project management with large teams, I've worked with several agencies that use Basecamp to organize and share assets, while communicating and collaborating on projects together

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  Facebook

  11 years of experience

  It's a delicate balance of copy + creative + targeting and I've worked on multiple campaigns with clients doing deep research to find the perfect audiences, driving "big ideas" behind creatives, and writing modular ads that can be sliced and diced so infinite combinations can be tested

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  LinkedIn

  8 years of experience

  Been posting for 2+ years and about 90% of my projects come as organic, inbound leads from the platform. Not joking. Happy to share with you the types of content you should be posting to get your audience's attention and get them interested in what you have to share.

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  Marketing

  Planning, strategizing, and writing from scratch marketing assets and campaigns from messaging strategies (vision, mission, strategic narrative, value propositions, position) to pitch decks to full websites for clients for almost a decade

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  Lead Generation

  Working with clients on crafting lead gen campaigns across Facebook, Google and LinkedIn as well as optimizing existing lead gen campaigns to improve conversions for almost a decade

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  Advertising

  Coming up with creative ideas and crafting copy-based assets from ads to video scripts to landing pages for multiple client campaigns for almost a decade

• https://productled.com/product-descriptions/