Baris Karaman

I have 10+ years of experience in product, growth marketing, data science, and programming. Mainly focused on the engagement journey of all types of customers and built strategies for retention, revenue, sales & efficiency. Areas of expertise: - B2B/B2C Demand Generation - Lead Generation - Conversion Optimization - Content Marketing and SEO - Growth Models & Strategy - Customer Engagement - Retention/Churn - Machine Learning Models - Automation - A/B testing - Data Analysis & Metrics I regularly share my knowledge here: https://towardsdatascience.com/tagged/data-driven-growth

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  Building a team

  I have built large growth, product, and engineering teams. Doesn't matter if you are just building your team or scaling an existing team, I can help you with finding the right people, building the right structure and setting the right goals.

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  Content marketing

  I can help you with building the right content plan and strategy, including finding the right content formats, SEO, competition research, modeling and distribution.

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  Conversion rate optimisation

  Building awesome growth models requires knowing each step of the conversion, understanding the strengths and weaknesses at those points and coming up with solutions. I can help you with identifying these hidden key points and improve your kpi performances.

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  Data science

  Doesn't matter if you have a large scale setup or small, I can help you with sharing my experience on building scalable systems, solving real business problems, building and scaling DS teams

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  Email marketing

  Especially in cold outreach, I can help you with building and growing your list and increasing CTR and the response rate. We can also discuss the technical challenges like reducing the bounce rate.

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  Growth marketing

  I spent my last 4 years to build growth models/strategies to improve North Star Metrics. To do that, I always used the power of data analysis, machine learning, automation, and experimentation.

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  PPC strategies

  Both for B2C and B2B, I have worked with small and big budgets. If you are having challenges in terms of increasing the CTR and conversions, building the right ad copy or tracking, I can help you.

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  Remote work

  I am currently leading a team of 15+ remote working people and I can share the best practices for increasing productivity and motivation for your teams.

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  SEO

  I can share the secrets of SEO especially in the B2B domain which will get you to higher positions on Google in few months. This includes strategies for content marketing too.

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  Technology and tools

  To achieve any goals on growth hacking, you need to have the right tools. It can be a software, a simple tool or a script you built. I have built my own software to manage my growth hacking initiatives and help you to find the right tools and show how to use them.

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  MySQL

  14 years of experience

  I have used both mysql and nosql databases for my regular work and personal projects more than 5 years. I am also an expert on querying and optimization.

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  Python

  14 years of experience

  I have 5+ years of experience in web development, scripting, automation and building machine learning models with python. I also built my own tool to manage my growth hack initiatives.

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  Tableau

  12 years of experience

  I am using Tableau more than 3 years and I can help you with building dashboards, identifying and tracking all the important metrics and extract insights.

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  Web Apps

  Diverse experience in industries like ecommerce, services, mobility, all kind of b2b businesses. Mainly about data, acquisition, retention, email marketing, cro and more.

• https://towardsdatascience.com/@karamanbk