Ari Bencuya
3x Founder and Start-up Mentor
Ari was super helpful and went through every slide of my deck meticulously which I appreciated very much! Not only that but stayed up late so he could fit me in and went well over our allocated 30 min time slot. Super knowledgeable and eager to help! Highly recommend speaking to Ari.
Ari was great. He has an incredible skill where he's able to speak fast but not waste any words. He basically packs a tonne of value into the call making it incredibly worthwhile. He's also not afraid to pull his punches and tell you what he really thinks. Which is far more valuable than someone mindlessly agreeing with you. Would highly recommend speaking to Ari for anyone who needs his help.
Ari is a remarkable mentor with a wealth of entrepreneurial experience. Ari's ability to distill complex problems into their core components is invaluable, providing clear guidance whenever you feel "stuck" in your business journey. After a session with Ari, you'll leave with a renewed sense of clarity and direction. I highly recommend Ari to anyone seeking insightful mentorship and guidance for their start-up.
Bio
Hi! My name is Ari Bencuya and I'm a serial entrepreneur and ex-partner at an incubator/accelerator. I love talking with start-ups. Understanding founder passion, dissecting business models, identifying key pain points are things I love to do. My key skill has always been being able to boil down a problem to its few key components. I'm happy to talk to you about your business whenever you feel "stuck". Let's chat about your goals/priorities/key challenges and together brainstorm ways to help you get over the hump. I've worked and guided startups in a variety of sectors including B2B, B2C, SaaS, eCommerce, Analytics, Travel, Retail, AI and more so I'm happy to get to know you and your business. Hopefully when we're done you'll have clarity on where you need to focus and go next. Looking forward to meeting you!
Expertise
Advice on funding
I've been a founder who's successfully raised funds and an investor/mentor who's guided companies through funding rounds. Happy to help you walk through your pitch, your approach, and everything in between
Customer success
I've managed Customer Success teams for global B2B SaaS startups in the AI, AdTech, and MarTech spaces. If you're looking for how to get started in CS, I'm happy to help.
Idea validation
What's your key value proposition, and what's the simplest way you can try to deliver it? That's the question you need to ask and answer. I always say a spreadsheet and a cellphone is the MVP for 90% of businesses. If you're stuck proving your product or getting it off the ground, we'll brain storm new ways and approaches to get you moving forward.
Mindset coaching
Frankly, being a founder sucks often. Your vision and reality are generally light-years apart. Sometimes you just need to vent about everything not going your way. You lost a deal, your founder quit, your product isn't moving forward. We'll focus on the positives and figure out which negatives can be fixed and get you a path to it.
Product analytics
I started my career as a web analytics intern for the largest sports website in the world. I've been doing web analytics since before the world heard of Omniture and Google Analytics. You name the tool I've used something similar so let's talk about what you're tracking, what you're not tracking, what you should be tracking and how to track it.
Toolkit
Amplitude
7 years of experienceI first implemented Amplitude to track our B2C Mobile Application to track events and conversion on Android and iOS. It's probably the best tool out their for early-stage mobile startups. It's free till you grow. Thats amazing :)
Google Data Studio
11 years of experienceDiscovering Google Data Studio helped my B2B Martech business build reports when I didn't have the budget to hire a development team to build our own. It was a workaround solution, but for simple reports and a small team it's great.
Tableau
7 years of experienceGoogle Data Studio on Steroids. This was my first time building SQL databases and bringing in data via APIs. It's a really powerful tool that helped me automate reports that used to take me 30 min per day to create. It's expensive but worth it if you're the right size.
Industries
SaaS
Run, sold, and advise multiple saas companies. Past CEO, COO, Head of Growth, biz dev and customer success manager. Enjoy speaking with startups in this space.