Growth Product Manager with a huge background in Digital Marketing
I am a growth product manager and a digital marketing expert with a diverse and complete skill set. With 8 years of experience in the field, I have a deep understanding of what it takes to help businesses succeed. I have also co-founded my own startup, where I was able to achieve 300 weekly active users with no marketing budget. This demonstrates my ability to think creatively and find solutions to challenges faced by startups. In my free time, I stay up-to-date on the latest trends and technologies in the digital marketing industry, constantly looking for new ways to help businesses grow.
User retention and analyzing data are the foundation of growth. By gathering insights from customers and finding bottlenecks, you can set your company on the path to success. Embracing data from the beginning will help you make informed decisions and drive growth in the long term.
Product-led growth (PLG) is a business strategy that focuses on using the product itself as the primary driver of growth. This approach prioritizes building a product that is so valuable to users that it generates its own demand and drives user acquisition and retention.
I love mentoring startups on the basics of Pay per click advertising, especially on the platforms of Meta (Facebook, Instagra, Whatsapp)
This might sound weird, but I enjoy doing Google Analytics configurations with tag manager. The more challenging the better, it fulfills my need for solving difficult tasks.
I have used hubspot more as a tool for email marketing, rather than using the full scope of it, but if you need setting up any workflows or need me to review your email content, I'm here.
Mixpanel is my favorite analytics tool since it provides data from the user perspective, instead of hit or page basis like Google Analytics. It gives a much better insights into your product usage.
I have 3 years of experience in the SaaS industry, during which time I have gained valuable skills and knowledge about working with SaaS products and technologies, as well as understanding the needs and expectations of SaaS customers.
During the 3 years of working at ForgeFiction I was able to create a large community of dedicated fans through multiple growth channels and with the help of Discord community.
I have co-founded and was the COO of a Digital Marketing Agency. This helps me understand agencies and their needs also as a product manager, and build products that they will benefit from.
I am skilled at identifying opportunities for growth and developing strategies to help my B2B clients succeed. Whether it's through targeted campaigns, custom solutions, or consultative support, I am committed to helping my clients achieve their goals.
As a co-founder and CMO I was responsible for a variety of activities ranging from user acquisition to raising investment from angels and VCs. The company is currently working on a new product: Mythrill (https://www.mythrillfiction.com/) Mythrill is a serialized reading app for sci-fi & fantasy
10Web is an AI-powered platform that facilitates creating and managing WordPress websites for digital agencies. Here I am responsible for developing, testing and implementing different growth techniques based on the analyzed data.
I have created and am currently teaching an introductory course of Digital Marketing to 4th year Bachelor students.
As a Growth Advisor I am working with marketing, UX and product teams to find the most efficient ways of growing their newest product Viralmango - a Micro and Nano Influencer Platform
• Developed client oriented digital marketing strategies • Managed Targeting, Online advertising and email marketing campaigns • Developed traffic acquisition strategies • Coordinated brand development activities with sales & service team • Interviewed, hired and trained the team