Anita Toth

👍👍 KEEP THE CUSTOMERS YOU HAVE. You worked long and hard to get them. Don't lose them quickly because of bad customer experiences. Businesses hate to lose customers. And customers usually don't want to leave. But businesses unintentionally create roadblocks or friction points that make for a poor customer experience. Add these little things up and, over time, a happy customer becomes one is happier to leave than to stay. I'm passionate about helping businesses see that a HUGE growth lever is through customer retention. And the earlier companies figure out how to keep more of their customers, the more profitably they scale. Let's work together so you can start keeping more of the customers you worked so hard to acquire and convert. How I help you retain your hard-fought-for customers: 1) guide your Ideal Customer Profile (ICP) so your marketing attracts your most ideal customers resulting in lower customer acquisition costs (CAC) and lower churn 2) find the gaps in your customer groups so you can better target your ideal customers resulting in higher customer lifetime value and lower CAC 3) find what's making your happy customers happy and your unhappy customers unhappy. Then use what you learn to attract more customers who are happy. I've worked in 2 world-class universities over a 20+ year span collecting qualitative data. Working with me, we'll: 1) create the most in-depth customer profiles that it'll almost be like they're your friends 2) develop a customer feedback system that will pay off in time and money the first time you use it 3) create customer segmentation so rich you can easily decide what you need to do next Starting critical customer retention as early as you can in your business will make your business more profitable. You'll develop a legion of customers who love what you do and are willing to shout from the rooftops about how great your company is. 👍👍