Andrew Bolis
Fractional CMO & Business Growth Consultant π Drove $190M in Revenue for B2B Companies π DM me to grow your company!
I have a fast growing Enterprise agency, serving B2B SaaS. I needed some expert guidance on our next stage of marketing, to build up our lead flow up market. It's hard when close to your own business to get a clear view on what's the next step in growth, so I wanted to bring in someone I could trust for the next step. Andrew was the perfect fractional consultant because he's a tenured world-class marketer, but also deeply understands how tech companies work. We went through some marketing exercises, identified two tactics I have not considered, and I'm already setting two into motion. Andrew doesn't beat the bush, but he's my kind of guy: friendly, quick and instantly trustable. I'm heads down implementing and working with him on getting our next stage of marketing and sales launched now!
I had the pleasure of speaking with Andrew on a call recently and I wanted to share my positive experience. He was extremely helpful and provided valuable insights on how to increase revenue for my B2B service through LinkedIn. Andrew's understanding of B2B marketing and LinkedIn was impressive. He provided specific strategies for targeting the right audiences, creating effective campaigns, and optimising my LinkedIn presence to attract more potential clients. He also walked me through how to use LinkedIn's advanced features to improve my results. What I appreciate most about Andrew is his willingness to share his knowledge and expertise. He is a great communicator and took the time to explain everything in a clear and concise manner. He also answered all of my questions and provided additional resources to help me.
Couldnβt recommend Andrew enough. In our first session together he gave tremendous value, and really helped me to distill down my situation with actionable advice on the best next steps to take. Not only is he a LinkedIn whizz, he's super friendly and a great listener - 6 out of 5 stars on all fronts. Whatever stage of the journey you might be, if youβre looking for someone with a wealth of knowledge in content marketing - Andrew is your guy!
Bio
I build marketing programs that help B2B companies acquire new customers & grow their revenue. β I'll build a marketing strategy that helps you acquire new customers β I'll execute that strategy (working independently or with your team) π¬ DM me to chat! Or schedule a free session. --- Successful CMO who drives business growth: β 15 yrs of marketing leadership experience (Mngr/Dir/CMO) β Drove revenue growth from Series A to E stages at startups β Built & led global teams of up to 20 people across NA & EU β Managed global expansions (NA, EU, LATAM) & acquisitions β Established product as a Leader in Gartner Magic Quadrant β Focus: Demand Gen, Digital Mktg, Content Mktg, Sales Dev β Verticals: SaaS, MarTech, EdTech, Supply Chain & Logistics --- Experience (keywords): demand generation, digital marketing, account-based marketing (ABM), content marketing, event marketing, product marketing, brand awareness, paid media, advertising, go-to-market strategy, growth marketing, revenue marketing, database marketing, customer marketing, customer acquisition, marketing operations, revenue operations, sales development, business development, sales pipeline creation, vp marketing, svp marketing, vice president marketing, head of marketing, director marketing Industries (keywords): SaaS, Software, Technology, Market Research, Consumer & Market Insights, MarTech, Marketing Technology, Marketing Software, Supply Chain Management, Supply Chain Visibility, Logistics Management, Transportation Management, Freight Tracking, EdTech, Educational Technology, Learning Management Systems (LMS), E-Learning
Expertise
Building a team
Built and led a global team of 20 across North America & Europe. Directed Demand Generation, Digital Marketing, Events, Marketing Operations, Marketing Campaigns & Content Strategy.
Content marketing
Experienced in content strategy, planning, creation and optimization across all stages of the funnel: TOFU, MOFU, BOFU. Experienced in content campaign planning and execution.
Copywriting
Experienced in copywriting: website copy, landing page copy, email copy, social media copy, ad copy. Proficient is market research, understanding a target audience, figuring out their pain points and creating messaging that resonates.
Email marketing
Experienced in all aspects of email marketing including tech platforms, list building, segmentation, cold emails, nurture emails and follow-up emails.
Go to market strategy
Experienced in all aspects of creating and launching go-to-market strategies in coordination with Sales and Customer Success teams. Built and launched ABM strategies, vertical strategies and region-specific strategies.
Growth marketing
Experience in planning and launching multichannel marketing campaigns to generate traffic, collect qualified leads, convert them into demos and build early-stage pipeline.
Product marketing
Experienced in market research, category research, messaging, positioning and differentiation. Deep experience in category creation. A strategic approach to differentiation in competitive categories.
Social media
Experienced with different B2B Social Media platforms. Most familiar with LinkedIn, specifically building company pages, creating a content calendar and publishing different types of posts.
Technology and tools
Familiar with building MarTech and SalesTech stacks that integrate the following tools: Salesforce, HubSpot, ZoomInfo, LeanData, Outreach.io and SalesLoft.
Toolkit
Hubspot
5 years of experienceExperience in Hubspot Marketing Automation hub: contact management, list segmentation, sending emails, looking at performance, creating automation workflows and lead scoring.
LinkedIn
5 years of experienceVery experience in LinkedIn, building LinkedIn Company Pages, content planning, content analytics, managing individual LinkedIn accounts and building an audience on LinkedIn.
Salesforce
5 years of experienceExperienced in Salesforce as a user: creating reports, reviewing reports, reviewing dashboards, tracking activities and updating records (leads, contacts, opportunities).
Wordpress
5 years of experienceVery experienced in using standard wordpress, publishing posts, using plugins to add functionality, customizing themes and using landing page builders.
Industries
SaaS
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple SaaS companies in the last few years.
Sales
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple Sales Tech companies in the last few years.
Artificial Intelligence
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple AI companies in the last few years.
Logistics
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple Logistics Tech companies in the last few years.
Marketing
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple MarTech companies in the last few years.
Business Intelligence
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple Business Intelligence companies in the last few years.
Supply Chain Management
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple Supply Chain Tech companies in the last few years.
EdTech
I have 15 years of marketing leadership experience. Most recently, I was a CMO at a Series B tech company. Currently, I'm a business growth consultant. I've worked for multiple EdTech companies in the last few years.