Alexey Leybov
Director of Demand Generation
Powerful session with Alexey, great piece of advice for my specific situation. A lot of expertise in SEO and GEO and its evolvement. Really grateful and sure that Alexey is one of the best experts in SEO on Growth Mentor. Patient, friendly, ready to help and knowledgeable. Thank you for your time
Bio
Digital marketing leader with 13+ years of experience in B2B SaaS, specializing in demand generation, content marketing, and SEO – now exploring LLM optimization (AIO). I’ve led growth and marketing initiatives at global companies, including Semrush, Similarweb, Skyeng, and currently at Cast AI. Over the years, I’ve: • Built content and demand gen programs, driving major user growth and revenue. • Launched large-scale campaigns and partnerships featured in Forbes, WSJ, Business Insider, and more. • Scaled startups by building marketing engines from scratch, driving B2B growth. • Authored marketing courses with industry leaders, reaching hundreds of thousands of students worldwide. Today, I lead demand generation at Cast AI, an application performance automation platform. Always excited about where marketing, content, and AI intersect 🚀
Expertise
Go to market strategy
Over 7 years building and executing GTM strategies – from launching Semrush Academy (300K+ students) to driving new products at Similarweb, and bringing cloud cost optimization & Kubernetes automation solutions to market at Cast AI. Along the way, I’ve also advised multiple startups on launches and scaling, helping them turn ideas into growth engines.
Toolkit
Salesforce
8 years of experienceExperienced Salesforce (SFDC) user with strong skills in lead management, campaign tracking, workflow automation, and building reports and dashboards to support marketing and sales teams.