Alex Ayache

Hello there, I'm Alex 👋 I've spent the last 10+ years building and growing tech companies, with currently a strong focus on B2B SaaS products. My areas of expertise include: 👉 How to get a product off the ground and to product-market fit Having built and grown several products from scratch to tens of thousands of active users, I am well versed in the technologies, strategies and challenges of getting to product-market fit 👉 What technologies to choose, when & why I've spent most of the last 9 years acting as a CTO, so I have a good knowledge and understanding of the technologies available to meet the challenges of growth: how to scale with increased demand, how to connect product and marketing, how to create powerful data pipelines, etc.. 👉 Data-driven processes to propel a product towards success There's no silver bullet here - but there are good (& bad) processes. I've had the opportunity to test quite a few of these over the years, and some are simply better 👍 A few things I've done: 🎯 Built my first company from scratch to 20K+ active users leveraging mostly scrappy tactics (we had no money 🥺) 🎯 Eventually raised $1.5M 🎯 Got into the Techstars accelerator along the way 🎯 Built Cobble's product from scratch to currently 55K+ active users and raised $3.5M 🎯 Got into the Google accelerator that time around 🎯 Also worked with 10+ early stage startups to get them started and growing Aside from that, I'm a Frenchman that's lived in the US and Australia, travelled to 50+ countries and currently calls Paris home. If you think I could be the right person to chat to about your growth and product, feel free to reach out 👷‍♂️

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  Building a team

  Specifically regarding building an engineering & product team - identifying the required skillsets and the right methodologies, interviewing candidates and on-boarding new hires. And also how to part ways when needed.

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  Data science

  How to build data pipelines connecting all aspects of a product to long-term warehousing & visualization tools, how to harness that data to power machine-learning projects, business decisions and operational processes.

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  Product analytics

  How to enable & leverage data to understand how a product is doing, avoiding the common pitfalls of product analytics and how to use all that to build a product strategy.

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  Remote work

  I've built and been part of several fully-remote companies, with team members based all across the globe, and have been location independent for the last 4+ years - which has been a great opportunity to test & adopt various processes and tools to make that dynamic work as efficiently as possible.

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  Technology and tools

  What technologies, tools & stacks are available based on company goals, what are their respective strengths and weaknesses, and how to decided which one to use and why

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  Amplitude

  7 years of experience

  Experience using Amplitude for everything product analytics, enabling teams to understand what is going on with their apps and business and help decide on the next goals.

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  Google Analytics

  14 years of experience

  Experience using Google Analytics for everything website / web-app tracking, enabling teams to know what is going on with their sites and what to do next

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  Javascript

  14 years of experience

  Experience using Javascript to build and scale several products from scratch, leveraging frameworks such as React for front-end projects & Node for back-end ones

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  Mixpanel

  7 years of experience

  Experience using Mixpanel for everything product analytics, enabling teams to understand what is going on with their apps and business and help decide on the next goals.

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  Notion

  6 years of experience

  Experience using Notion as a centralized hub for fully-remote teams, including project management, company wiki-lite & resource center, bug tracking, and much more.

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  Python

  14 years of experience

  Experience using Python to build and scale several products from scratch, leveraging frameworks such as Django & Flask, as well as scrapping scripts, data analytics tools, and much more.

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  Segment

  6 years of experience

  Experience using Segment to build complex data pipeline in a very streamlined and simplified way, enabling data collection and routing from all ends of product to various systems such as MoEngage, Customer.io, data warehousing, Google Analytics, and much, much more.

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  Stripe

  14 years of experience

  Experience using Stripe to build and scale payments in my first company, handling tens of thousands of transactions, enabling compliance & reporting and keeping things simple and secure.