Ahmet Can

• Oversee Finance, Human Resources, Legal, Digital and Event Marketing, Subscriptions, and Event Logistics teams. • Grew revenue by 16% from 2024-2025 and increased margins by 42% • Spearheaded two strategic acquisitions, closing both deals simultaneously in less than a month. • Right-sized company by optimizing internal processes and introducing initiatives to increase measurable employee productivity. • Full responsibility for the Finance function including FP&A, Financial Modeling, and Control.

• Following acquisition of Boomset, led the Business Operations team for Hopin, the fastest growing European startup with a $7.7 billion valuation in less than two years from formation. • Worked closely with cross functional teams to plan transition of Boomset solution to comparable Hopin on-site offering as events began transitioning back to in-person and hybrid from strictly virtual platform. • Spearheaded all business operations related to on-site events including recruitment, training and enablement of sales and customer service teams, international expansion, forecasting, and P&L management.

• Successfully spearheaded acquisition of Boomset by Hopin after securing several competitive offers • Managed all non-technical departments including sales & marketing, strategic partnerships, finance, and recruiting to ensure double digit growth for consecutive years • Oversaw the company’s financial functions, including budgeting, forecasting, reporting, and auditing • Sourced and recruited all hires in multiple geographies • Provided leadership and management to develop the mission and core values of the company to ensure they were put into practice • Responsible for the strategic, financial and legal aspects of all corporate deals, including partnerships, distribution and M&A opportunities. • Developed business strategies and plans to ensure their alignment with short and long-term objectives • Oversaw all operations and business activities to ensure they produced the desired results and were consistent with Boomset's overall strategy and mission • Spearheaded conversations regarding raising additional capital at appropriate valuations to enable the company to meet sales, growth and market share objectives • Enforced adherence to legal guidelines and in-house policies to maintain the company’s legality and business ethics

• Consulting, advisory, and board level services for senior management and investors involving startups and growth oriented companies. Focus on finance, operations, human resources, corporate strategy, business development, market opportunities, funding and exit strategies, management structure and development, growth management and cost containment, sales strategy and compensation structure. • Clients in the not-for-profit, insurance, education, fintech, advertising, e-commerce and SaaS sectors. • Set up human resources function and created a culture of success for rapidly-growing, highly profitable start-up in the $2 billion home warranty sector. • Through combination of social engagement programs, referrals and job boards, sourced and hired a wide range of employees including executive, middle management, sales and customer support personnel. • In first six months, hired over 130 full-time employees and reduced employee attrition turnover from 50% to 20% by thorough candidate screening and improved training. • Increased consumer perception of company by reducing call wait times, improving business practices, increasing employee morale, and right-sizing staff. • As part of the executive management team, worked strategically to improve business metrics and reduce customer attrition.

• Working with the CEO, raised $10m in angel and venture capital funding ensuring sustained double digit growth for SaaS hospitality management platform. • Increased working capital 100% and reduced client attrition by 50% in six months. • Revamped the sales process by integrating outward bound inquiries with regionally-based salesforce leading to 30% increase in sales and higher lifetime value clients. • Directed all monthly and annual financial reporting/forecasting functions, including cash flows, budgeting, revenue, and expense analysis for board and investors. • Spearheaded investor due diligence process, financial audits, and investor communications. • Invigorated staff performance, reorganizing teams and developing talent from underutilized employees. Grew global team from 10 to 250 over two year period. • Implemented the compensation, commission, stock incentive and 401(k) plans. • Oversaw global human resources slashing payroll/benefits administration costs 25% by negotiating pricing while ensuring the continuation and enhancement of services.

• Hired by founding CEO to establish the U.S. infrastructure and grow the business for this publicly listed innovative digital technology company. • Played a major leadership role during company’s rapid growth to $1 billion capitalization. • Created and directed Human Resources operations and grew the New York office from five to 100 employees, raising the bar in terms of employee composition and performance. • Prepared financial analysis and present recommendations to the CEO in conjunction with the Strategic Planning unit. • Authored white papers, prepared marketing material and media kits in conjunction with corporate rebranding effort from 121Media to Phorm. • Managed satellite locations and supervised day-to-day operations of the management team.

• Hired by founder to spearhead human capital growth for VC-backed online advertising company. • Created entire Human Resources department and implemented organizational structure, training and recruiting programs, and performance appraisal system. • Spearheaded recruiting effort for all employee levels, from junior call center personnel to executive level hires. • As the company's first non-founding executive, I played a significant role in the development and growth of WhenU, a pioneer in online behavioral marketing. • Recognized the underutilized potential of the technology platform coupled with the surge in online shopping to increase affiliate-based business by over 300%. • Successfully transitioned a free online shopping toolbar into a paid subscription model. • Developed WhenUTravel, a travel-based toolbar, following the success of the WhenUShop retail platform. • Created revenue-generating private label Web sites. • Expanded international revenue streams. • Managed several marketing platforms including e-mail, toolbar programs, online contextual ads, and Web sites to promote over 300 online retail partners. • Spearheaded recruiting effort for key personnel. • Hired and managed external public relations firm to assist with crisis management situation. • Spoke at industry events and interviewed by press regarding contextual marketing and online retail business. • Managed a team of content, design, customer service and product development employees and consultants.