Head of Paid & Organic Search @ Kollective
Experience in search engine optimisation for a range of industries and business sizes including small niche markets to enterprise level technical seo audits in both english and greek. I am NOT an expert on SEO strategies for tech based startups - although I am always happy to have a chat :)
Ethical and practical link building advice only with an emphasis on quick win links for local SMBs and hotel / tourism related businesses. I am NOT an expert on link building strategies for tech based startups - although I am always happy to have a chat :)
A Google partner since 2015 and a premier partner since early 2017. Experience in a wide range of industries including ecommerce, travel and B2B lead generation.
12+ years experience running campaigns both big and small for a wide variety of industries including e-commerce and tourism and a Google Premier Partner with Kollective. Google Ads can be confusing and an ever changing environment but getting the basics right goes a long way to guaranteeing success. Let's have a session to get it set up right!
Giving another approach to targeting in comparison with Google Ads, Facebook Ads complement any digital marketing campaign. My experience is mainly with remarketing and e-commerce implementations, less so with b2b lead generation and chatbot flows.
With few exceptions, Wordpress is suitable for just about any sort of website! Open source and fully customisable, what is not to like? Just be careful of plugin bloat!
Another go to tool for debugging technical SEO issues and ensuring your website is technically sound even if sometimes the messages are a bit cryptic!
As part of the Google Ads offering, advertising on Youtube can be very effective at raising awareness and driving leads. It doesn't need a huge budget to get started, but you have to be careful in your targeting to get maximum value!
Moz is a great tool for Search Engine Optimisation and market research. The community is strong and I am (or was) a frequent contributor. My participation in the community has slowed somewhat due to other obligations, but I still participate when I can!
If budget is a problem, Google Analytics is the only tool you need for a wide selection of actionable insights! If in doubt, have a look at the Analytics!
Kollective is a web design and marketing agency based in Athens, Greece. We deliver personalised solutions to clients in the travel/tourism and e-commerce sectors.
Lynn was so friendly and very knowledgeable. Highly Recommended.
Lynn conversation was a great help. We discussed the difficulties and found useful ideas to try and test for our paid search campaigns. Overall, he was quite knowledgeable, friendly, and quickly identify areas of improvement for our ads.
Very generous with his time and very helpful, actionable advice.
Lynn was insanely helpful. He gave me a strategic overview of Google Shopping for our DTC brands; I have no doubt that this single conversation will be worth a ton of revenue for us in the near future. Highly recommended.
I threw a big, complex SEO problem at Lynn. He patiently asked a bunch of questions to properly understand our situation. Then Lynn gave super helpful and practical advice specific to our needs. He was able to provide both strategic, high-level insights, as well as detailed technical guidance. Learned a lot about SEO from him, in a very friendly, enjoyable conversation! — Thanks so much, Lynn!
Another outstanding call with Lynn! He was very generous with his time and held no punches! We uncovered a huge hole in my ad campaigns that could have cost me $10k+ We went deep on optimizations and growth methodology, he kept my thinking in check and reviewed my keyword strategy. I can say with confidence I'm going to see dividends from this call for months to come! 5*
Lynn was great person to chat to about how to select a SEO vendor for my agency. He suggested a few different ways on how to evaluate a SEO vendor and gave me some great direction. Highly recommend to book a time!
Lynn is a great source for the answers to SEO questions. He has a wealth of experience and the hour flew by. Clear advice and mentioned some useful tools to check out.
Helped walk me step by step through how to structure the campaign for better success. Could easily implement the learnings after the session.
It was an amazing discussion over PPC strategies and execution plan. I really appreciate his efforts to help others and recommend him people who are looking for similar requirements. I would love to have more conversations like this in the coming days.
Got on a call with Lynn and he was an open book. I actually changed topics to focus on a more urgent matter, and Lynn was full of a wealth of knowledge. He provided me great tips and strategies for my agency. I recommend you setting an appointment with him.
Really enjoyed the session, I have new ideas to implement as well as new insights concerning Google Ads strategy. I am definitely planning in a follow up one to dive deeper.
It was great conversation with Lynn and I would love to learn from him more on PPC.
Google Ads Master! Got new Ad groups, new strategies for Facebook ads. Lynn is the man!
Amazing session with Lynn on all things Google Ads! We ran through attribution models and checking conversion goals, optimising campaigns with negative keywords and segmenting out higher-performing keywords to their own ad groups. Very knowledgeable guy and super easy to talk to! Highly recommend booking a call!
Great as always.
Lynn was excellent to speak with. He was really friendly, knowledgeable and took the time to understand my specific issues. I really enjoyed our conversation and the tips he gave me about Google Ads were extremely useful.
He's great and easy to talk to coach.
A great session that could help me understand where to take a look for SEO quick-wins. Will do follow-up shortly
Real SEO professional and amazing person! Thank you! 5 Stars!
Was extremely informative.
Concise and straight-talking - prefect for a 30 min sprint
Great talk with Lynn who clarified my concern about lookalike audiences and guided me through the process of creating one properly! will definitely follow up :)
Had a nice chat with Lynn, he gave me some nice ideas to implement and I am looking forward to trying them out!
Great conversation. Very knowledgeable and very helpful!
Lynn is a great mentor. He gave us very useful tips for improve our current situation.
Very very Friendly mentor. Had many valuable insights during the session on SEO. Thanks Lynn, for being so kind
Had a great chat with Lynn, if you need help with Google Ads he's the right guy to talk to. Very friendly and great advice, highly recommend him.
Lynn is super friendly and very fun to talk to! He asked questions to understand my situation and was very open to sharing his knowledge and experience.
My talk with Lynn was incredible. He's knowledgeable, patient and has great insight.
Lynn was super efficient and friendly. Just what's needed when you've 30 minutes to bash lots out.
Smashed through so much! Thoroughly worth it, will schedule another for sure!
Great mentor, amazing insights!
Lynn was fantastic. He offered a number of great ideas for how we could improve our Facebook ad campaign. His ability to talk about multiple platforms gave us a clear direction for scaling up in the future. Highly recommend!
Time went so fast ... :) Very good session, thanks.
Lynn was great to chat to, very helpful and willing to share his knowledge and experience. He went above and beyond what was requested and left me with sound actionable tips to work on. I look forward to catching up with Lynn again.
Lynn was really patient in trying to understand my situation with SEO management and had some pertinent suggestions for my challenging niche. He took the time to pitch several ideas going forward. He was also just fun to talk to!
Lynn helped give me tips on SEO optimization for a social good group I work with. Despite saying he wasn't an expert in the industry, he gave a fresh perspective and was super helpful. He even pointed me toward a Google grant that could help boost their work.
Lyann was great person to talk with. I liked his sharp observations straight to the point. Despite we had only 30 minutes we have discussed what I need to do next and Lyann promised to help me with that.
Another amazing call with Lynn, thank you very much for your time ! We went deeper into Google Ads campaigns & talked about bidding strategies / audiences. He also gave me very good tips on how to run retargeting campaigns, everything was super useful. Thanks !
Lynn is great to bounce ideas around. It shows that he knows what he is talking about in regard to SEO and he has been a great help to get an external view on a project that I am currently running. Take the time to schedule a meeting with this guy!
I've had another amazing call with Lynn who gave me useful & actionable tips to launch an Andwords campaign with a low budget. It's always a pleasure to talk with Lynn, he's very nice & knowledgeable on SEO / SEA. Thanks for your time!
FANTASTIC CALL! He was so kind and helpful and helped me work out some of the issues I am having with my digital marketing. I def recommend using him as a sounding board!
Lynn was great help with some performance marketing questions I had. He really knows his stuff!
That was a great session! Lynn was very helpful and specific about things that we can improve with our PPC campaigns and what to focus on. I highly recommend Lynn's expertise and friendly approach!
Best PPC mentor I have ever had.
I had an amazing talk with Lynn! He gave me a lot of valuable information & high-level feedback. Thank you for your time!
It was perfect, because we got straight to work, and we did the plan of the things that need to get done to move to the next step. Thank you so much, Lynn!
Best SEA session I had! 30 minutes worth a 5 hours course. Thanks Lynn!
Lynn gave me a very succinct overview of the PPC landscape covering all the options available. He then shared valuable strategies for retargeting and demonstrated his expertise by sharing some common mistakes that most people make. Since our conversation, I'm planning to follow Lynn's advice and deploy drip re-targeting campaigns. Thank you Lynn.
If you need an expert advice for Google Ads, try Lynn! He's great and very practical. On our call we were literally checking how this campaign performs over the other and how to improve overall performance, which was fantastic.
Great session with Lynn about SEO. Very knowledgeable, although not a specialist of my niche, Lynn was able to give me clear guidances and food for thoughts! Thanks mate.
If I could leave a 50 star review, I'd be happy to do that. Lynn is a SEM magician, knows Google Ads on a very advanced level and is eager to help out with your strategy an tactics. Amazing session, one of the best I've had on this platform.
Lynn is a powerhouse when it comes to ppc strategies. Solid, to the point and with extremely valuable feedback & inputs that have actually helped me to generate new hypothesis to test
It was a real pleasure speaking with Lynn. Extremely friendly guy with tons of knowledge and information on optimizing google ads. We dove right into my google ads account and started looking at different areas where I could improve. Lynn gave me some great ideas and somewhat of an action plan moving forward. It was a great conversation. I really recommend speaking with Lynn for anyone who needs anything related to google ads (or probably other areas of marketing that he specializes in).
The 45-minute call with Lynn gave me a 100% clear vision on the SEO & content marketing of Failory. He was able to solve all of my questions and provide me with actionable tips on how to improve the rankings of my site.
Lynn is very knowledgeable in his space. I was looking for someone with clear answers and confidence in regards to inbound marketing, and he delivered. Would certainly recommend Lynn to anyone look for advice on their paid strategy!
Lynn is great! I am pretty new to the PPC world and Lynn took the time to answer my questions and direct me to the proper sites/ reading materials needed to keep going. Excellent guy, knows his stuff. I look forward to future meetings.
I've been running google campaigns for a while and Lynn pointed out some easy areas to optimize. He helped me cut through everything the adwords console offers you. Great help!