Corey

SaaS Marketing & Growth

San Diego, United States of America (-08:00 UTC)Englishfrom San Diego, United States of America
Free
15min30min60min
Available
6
Sessions
5.00
Rating
Expertise
Growth Hacking

Foundationally, you'll want to: 1. Do heavy customer research via interviews, surveys, and research 2. Position your product among the competition with a compelling unique selling point 3. Establish clearly defined guiding principles and values Then, begin experimenting with growth strategies and tactics in various channels: 1. Ideate and compile a list of experiments 2. Score and prioritize your ideas 3. Start testing and investing 4. Analyze and either optimize or discontinue the experiment.


Product Market Fit

I'm a champion of Brian Balfour's product/market/channel/model fit methodology that takes multiple factors into account when going to market with a product. Many startups struggle with finding marketing traction because they use faulty strategies that were not meant for their type of business. The three key components to product/market fit are: 1. Alignment in product/market/channel/model 2. Positioning 3. Brand messaging framework


Content Marketing

Heavy experience in producing blog posts, podcasting, using video, webinars, and guides. In that, I specialize in customer research, keyword research, content research, and all other SEO research required. I also help with content promotion tactics with SEO, email marketing, community participation, social media, and even some creative forms of advertising.


Mentor Toolkit
Intercom
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

Drift
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

Google Analytics
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

Ahrefs
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

Bare Metrics
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

Drip
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

ConvertKit
3 years of experience

Experienced user. I've used this tool for various campaigns and projects. I consider myself very proficient, not advanced, and can utilize 90% of the features.

Head of Growth
Baremetrics
San Diego, United States of America
- present

Leading all marketing and sales activities. Own full funnel from Acquisition, Activation, Retention, Referral, and Revenue.

SaaS
Marketing Manager
Cordial
San Diego, United States of America
-

Own and operate digital marketing efforts Create and organize event sponsorships and marketing Execute on content marketing through blog posts and webinars Coordinate product marketing content creation and publication

SaaS
My best written content
Reviews (2)
Nykki Yeager
1 session
4 Dec 2019

Blown away by all the insights and resources that Corey shared in just 30 minutes. I love that he took the time at the beginning of the call to get context about my business and role. That allowed him to tailor his examples to my specific circumstances, which really helped solidify things. I highly recommend booking a session with him!

Henry Hernandez 👍
1 session
2 May 2019

Corey is a great human being. He cares and offered superlative advice. Corey has solid knowledge and understanding in the Bootstrapped and Funded SAAS marketing initiatives. He knows how to provide real results with sustainable growth! I highly recommend booking a call with Corey as a SAAS Growth Marketing Mentor.